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Sony Pictures Networks Distribution India Pvt.ltd

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3.7

based on 50 Reviews

1 Sony Pictures Networks Distribution India Pvt.ltd Assistant Manager AD Sales Job

Assistant Manager - Ad Sales, Digital Business

Sony Pictures Networks India Private Limited (SPN)

3.7

based on 50 Reviews

6-10 years

Bangalore / Bengaluru

1 vacancy

Assistant Manager - Ad Sales, Digital Business

Sony Pictures Networks Distribution India Pvt.ltd

posted 4d ago

Job Role Insights

Flexible timing

Key skills for the job

Digital Marketing Data Analytics Google Analytics Key Account Management Partnerships Digital Media

+ 3 more

Job Description

Experience: 6+ years experience in Digital advertising sales background will be preferred. TV Sales experience can be considered.

Desirable experience: Must be well versed with client strategies and advertising agencies from South India & have strong agency & clients contacts.

Position Interlinkages:

Within the organization
- Digital Marketing and Analytics
- Channel Ad Sales Teams
Outside the organization
- Media Agencies
- Google Analytics team
- Clients

Location: Bangalore

Reporting Relationship: Regional Head Ad Sales (South)

Business/Channel/Function: Digital

Key Responsibilities:

Maximizing monetization opportunities by creating and building the client base and constantly creating a digital brand need.
Incumbent will be SonyLIV s ambassador in the market for the agency relationship that you own and will be responsible for shaping up a long-term business plan for the client/agency for make SonyLIV as the preferred destination.
Strategize towards securing a steady base by means of acquiring long-term commitments
Incumbent will be expected to manage all stakeholder relationships end to end with minimum supervision.
Developing preferred partnership with top digital advertisers through fact finding on brands, marketing plans with accurate information and feedback for past campaigns and ensuring smooth execution of deals
In depth account management by means of client servicing through customized properties/deals, and other digital brand solutions for critical launches
Build, manage and scale a revenue pipeline with advertisers, agencies and maintain a threshold of Ad Sales revenue on a monthly basis.
Effective sales planning based on the time of the year to make sure that the inventory is fully utilized thus maximizing the ROI.
The role includes account development to have a long-term business association with clients.
Formulate and implement innovative Advertising packages that maximize the revenue opportunities with brands and agencies to rapidly expand the business.
Drive results in a fast paced, resource-conscious environment with a creative style and a
Maintaining a good sales pipeline for the quarter, highlighting roadblocks early on, so that alternates can be reviewed, will be a critical part of the role.

Critical Competencies:

Behavioural
- Ability to leverages relationships, build a strong network, and have effective negotiations.
Technical
- Strong knowledge of digital ecosystem.
- Should be both a category & a brand builder with a s strong ability to drive and achieve sales targets.
- High on ideation while creating brand solutions for the clients in-sink with their communication strategies.
- Must possess a strong understanding of the market