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Anzaa Consultants

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33 Anzaa Consultants Jobs

Copywriter

Anzaa Consultants

1-2 years

Mumbai

1 vacancy

Copywriter

Anzaa Consultants

posted 1mon ago

Job Role Insights

Key skills for the job

Manual Testing Data Analytics Psychology Copy Writing Journalism Claims Adjudication

Job Description

Our client is a leading Lifestyle fashion brand in India. seeking a sharp, versatile Copywriter with a focus on driving conversions. This role requires a blend of creativity and strategic thinking to produce impactful copy that stands out in a competitive marketplace

Key Responsibilities:

Develop copy and creative strategies for inbound leads across various platforms.
Write conversion-focused copy to increase click-through rates and meet key metrics.
Use data and analytics to optimize copy and measure performance.
Collaborate with designers and product owners to ensure creative concepts are well-executed.
Iterate copy based on A/B testing and campaign results.
Ensure consistency in customer-facing copy across all platforms.
Align copywriting with business objectives and product strategies.
Identify opportunities to refine product messaging and claims.

Experience & Skills :

1-2 years of experience in online copywriting (e-commerce experience is mandatory)
Strong communication skills and a keen eye for detail.
Ability to craft compelling copy that resonates with users and drives business goals.
Commercial focus with the ability to prioritize tasks effectively.
A can-do attitude and ability to work independently or within a team.
Fluency in English and at least one other language.
A background in journalism, marketing, or consumer psychology is a plus.

Employment Type: Full Time, Permanent

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