Senior Content Writer

Key Responsibilities:

Content Creation

• Research and write clear, compelling, and engaging content tailored to the target audience.
• Develop content for websites, blogs, articles, white papers, product descriptions, and social media.

Content Strategy

• Collaborate with marketing and design teams to plan content strategies and campaigns.
• Ensure content aligns with brand guidelines, messaging, and objectives.

SEO Optimization

• Conduct keyword research to optimize content for search engines.
• Incorporate SEO best practices to improve visibility and traffic.

Editing and Proofreading

• Edit and proofread content to ensure accuracy, consistency, and adherence to brand tone.
• Fact-check and ensure grammatical correctness.

Research

• Stay updated on industry trends, competitors, and audience preferences.
• Gather information from reliable sources to enrich content quality.

Performance Monitoring

• Track content performance metrics (e.g., engagement, traffic, conversion rates).
• Make data-driven recommendations for improvements.

Required Skills and Qualifications:

• Exceptional writing, editing, and proofreading skills.
• Strong understanding of SEO principles and keyword optimization.
• Ability to adapt writing style to different audiences and platforms.
• Proficiency in content management systems (e.g., WordPress).
• Research skills to produce credible, well-informed content.
• Creativity and ability to generate new ideas.
• Excellent time management and ability to meet deadlines.

Preferred Qualifications:

• Bachelor's degree in English, journalism, communications, or a related field.
• Experience in content writing or digital marketing.
• Familiarity with analytics tools (e.g., Google Analytics).

Location: Jaipur (On-Site)

Interested candidates can share their resumes with me at muskan.akrati@gmail.com