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Search Engine Optimization Specialist
3-6 years
Mumbai, Bangalore / Bengaluru
1 vacancy
Search Engine Optimization Specialist
Adobe
posted 6d ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
- Manage SEO strategies that align with Digital Media business goals and target audiences.
- Monitor, analyze and optimize SEO targeted website and its activity, traffic trends, SERP rankings and customer acquisition/eCommerce metrics.
- Produce content targeted for SEO which is highly local, relevant and aligning with the global SEO strategy.
- Provide SEO support for all ongoing Web projects, including new product launches, page refresh/migration, site re-design, and CMS rollout. Work closely with the Web Production, Editorial (Third Party Vendors), IT and Web Product Management Departments to drive the implementation of SEO recommendations.
- Work with SEM team to continuously monitor search behavior and make recommendations to improve search functionality and navigation.
- Effectively monitor competitors by using various analytical tools to track competitors SEO performance, keyword strategies, and content updates.
- Continue to help define and refine SEO processes with the Web Management Team and IT.
- Conduct keyword research using Google Search Console, Brightedge, Ahrefs internal SEO tools
- Stay informed about search engine algorithm changes and SEO industry trends. Regularly educate the rest of the company on emerging SEO technologies and opportunities.
- Present SEO performance reports to customers and partners in a timely manner.
What you need to succeed
- Exceptional SEO experience in India with a strong portfolio of successful projects.
- Expertise in on/off-page optimization strategies, tech SEO, mobile optimization, content creation optimization, international/multilingual SEO, and multimedia SEO techniques.
- 5+ years experience in SEO, managing enterprise-level campaigns with proven results.
- Deep understanding of Indias diverse cultures, languages, and regional nuances.
- Ability to tailor SEO approaches to connect with various Indian audiences.
- A love of data and attention to detail - highly organized and analytical.
- Strong experience with SEO tools (e.g., Adobe Analytics, GSC, Brightedge) and proven track record to spot actionable insights/patterns in data.
- Excellent communication skills, have the ability to communicate technical information clearly and effectively to non-technical audiences at all levels within the company
- Ability to thrive in a fast-paced environment and to work independently and collaboratively.
- Ability to learn fast and adapt quickly to a constantly changing search industry.
- Proven history of self-direction, creativity, and ability to meet deadlines.
- Experience in programming e.g. SQL, Python, JavaScript, advantageous
Employment Type: Full Time, Permanent
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What people at Adobe are saying
What Adobe employees are saying about work life
based on 997 employees
Flexible timing
Monday to Friday
No travel
Day Shift
Adobe Benefits
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Physical wellbeing Wellbeing reimbursement program Support in times of need Financial wellbeing Mental health care Emotional wellbeing
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