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3 Dollon's Food Products Jobs

SEARCH ENGINE OPTIMIZATION SPECIALIST

4-9 years

Kolkata

1 vacancy

SEARCH ENGINE OPTIMIZATION SPECIALIST

Dollon's Food Products

posted 5mon ago

Job Role Insights

Flexible timing

Job Description

  • Perform keyword research in coordination with business objectives to optimize existing content and uncover new opportunities.
  • Conduct SEO analysis and provide recommendations in coordination with elements and structure of websites and web pages.
  • Provide recommendations and execute strategies for content development in coordination with general and keyword-specific SEO goals.
  • Communicate to Team and Management on project development, timelines, and results.
  • Execute tests, collect and analyse data, and identify trends and insights in order to achieve maximum ROI in paid search campaigns.
  • Track, report, and analyse website analytics along with PPC initiatives and campaigns.
  • Manage campaign expenses, stay on budget, estimate monthly costs, and reconcile discrepancies.
  • Develop ideas for the business promotion of our customers using SOCIAL MEDIA platforms.
  • Plan and develop social media calendar and creative ways to spread the companys message or product/service.
  • Active and result-oriented marketing using SOCIAL MEDIA platforms and channels.
  • Conduct Email Marketing campaigns by circulating newsletters, client acquisition, retention, and brand promotion materials.
  • Handle necessary responsibilities for B2B and B2C-centered marketing strategies as and when required.
Skills:
  • Must have 4 + years of experience of working closely with developers, digital marketers and directors on marketing and branding perspective.
  • Research and analyse competitor advertising links.
  • Perform ongoing paid keyword discovery, expansion and optimization.
  • Understanding and awareness of local SEO and mobile site SEO.
  • Understanding of Email Marketing and capability to conduct campaigns using relevant tools.
  • Communication - Fluency in English.
  • Knowledge and experience in both B2B and B2C-centered marketing best practices.
Knowledge
  • Proven SEM experience and success managing PPC campaigns across Google and LinkedIn.
  • Passion for SEO & SEM and overall internet marketing.
  • Well-versed in performance marketing, conversion, and online customer acquisition.
  • Familiarity with A/B and multivariate experiments.
  • Social Media Scheduling Tools.
  • Email marketing Tools.

Employment Type: Full Time, Permanent

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What people at Dollon's Food Products are saying

What Dollon's Food Products employees are saying about work life

based on 12 employees
57%
86%
80%
100%
Flexible timing
Monday to Saturday
No travel
Day Shift
View more insights

Dollon's Food Products Benefits

Free Transport
Work From Home
Job Training
Child care
Gymnasium
Cafeteria +6 more
View more benefits

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