Adobe Analytics DIPA - Technical Consultant

The Adobe Analytics Consultant position is a client-facing role requiring both technical and business/marketing knowledge and skills. Adobe Consultant will work to gather and understand their clients unique business requirements and develop and build customized solutions to meet clients analytic and reporting needs with the Adobe Analytics platform. In addition, consultant help each client architect and implement best in class web analytic setup throughout their websites and applications, perform quality checks to ensure that the implementation work has been completed successfully, and diagnose and solve technical issues when they arise. Consultant will not just help setup Analytics for customers, they will also be responsible to contribute to overall digital strategy and derive and setup Analytics product integration with other products to solve key business use-cases. It is a very technical job with constant customer interaction. What youll do

Gain an in-depth knowledge of a clients website architecture, business model, and online marketing strategy

Gather, document and help form/guide client business requirements, key performance indicators and other functional and/or technical requirements

Create project plan and project roadmap with clear outcomes

Design customized solutions and technical tag implementation strategies

Setup the platform in Adobe Launch

Generate customized web analytic collection code and assist with its implementation and deployment directly on the site or through tag management platform

Support clients developers and third parties throughout the implementation process

Validate and debug implementation and follow through on issues until resolved

Light manipulation of JavaScript as needed to customize web analytic solutions

Advise key collaborators and drive client success based on clients most important business drivers

Provide expert services on data sources, data connectors, report builders, heartbeat tracking, app setup (acquisition links, push notification, triggers, etc,)

Help setup integration across other Adobe experience cloud products and external products

Interact frequently with clients via phone, email, and/or in-person-including interaction with marketers, analysts, web developers, and C-level executives

Communicate confidently and proactively with customers throughout the project life cycle

Manage multiple client engagements simultaneously

Manage customer expectations appropriately and keep projects on schedule and within scope

Become an expert in the use of Adobe products and the methods by which they can be used to effectively optimize online businesses

Work to educate clients on the standard methodologies in relation to their specific industry and key business requirements

Keep accurate daily records of client billable time

Additional responsibilities include drafting technical documentation and developing visual presentations.

Act as a technical lead point of contact with Digital Marketing Consultants

Innovation is the key for Consultants. Ideate and work with different teams to deliver new solutions

Able to ideate and deliver automation solutions which help in delivering our projects better

Connect with product BU/Engineering team to share new ideas and to provide feature requests

Work with other Consultants to make recommendations in regards to Adobe experience cloud technical implementations

Build technical/business relationships with Adobe Consultants maintaining the highest level of professionalism.

Work and collaborate with Adobe internal teams and client partner relationships.

Support additional team members by mentoring and guiding

Work closely with the Quality Assurance team to ensure professional delivery of technical implementations

What you need to succeed Must have:

5+ yrs. of overall experience working in web analytics or a related field

Bachelors or advanced degree in Computer Science with equivalent work experience

Solid understanding of online marketing, tools and technology

Good understanding of HTML and web protocols

Strong-to-advanced JavaScript skills

Passion for the internet domain and use of technology to solve business problems

Solid understanding of general business models, concepts and strategies

Must be self-motivated, responsive, professional and dedicated to customer success

Demonstrate a creative and forward-thinking approach to problem-solving

Exceptional organizational, presentation, and communication skills- both verbal and written

Demonstrated ability to learn quickly, be a great teammate, and manage change effectively

Extensive knowledge of Microsoft Office

Special consideration given for:

Previous experience working with Adobe Analytics or similar tools

Website optimization consulting experience

Web development experience

Experience working with Mobile / Media Analytics implementations to the core code level details and development

Experience around usage of APIs, hands on development experience on programming languages such as Node.js or Python

Data modelling / Data Warehousing skills

ERP, Saas, or other software implementation experience

Deep vertical industry experience (eg, Retail, media, financial services, high tech, etc)

Expertise with mobile or social media analytics

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