AdGlobal360 - Manager - Social Media (3-5 yrs)

As a Social Media Manager, you will be responsible for developing and executing effective social media strategies to increase brand awareness, drive engagement, and generate leads.

Key Responsibilities:

- Develop and implement comprehensive social media strategies aligned with overall marketing goals.

- Identify key performance indicators (KPIs) and track campaign performance.

- Stay up-to-date with the latest social media trends and industry best practices.

- Create engaging social media content, including text, images, and videos.

- Develop a content calendar to ensure consistent posting.

- Collaborate with the creative team to produce high-quality visual content.

- Monitor and respond to social media comments and messages in a timely manner.

- Foster a positive and engaging online community.

- Manage online reputation and address any negative feedback.

- Manage paid social media campaigns on platforms like Facebook, Instagram, LinkedIn, and Twitter.

- Create and optimize ad campaigns to maximize ROI.

- Track and analyze campaign performance to identify areas for improvement.

- Utilize social media analytics tools to track key metrics and measure campaign success.

- Generate insightful reports to share with clients and internal stakeholders.

- Make data-driven recommendations to improve future campaigns.

Qualifications:

- Proven experience in social media marketing.

- Strong understanding of various social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.)

- Proficiency in content creation and editing tools.

- Excellent written and verbal communication skills.

- Strong analytical and problem-solving skills.

- Ability to work independently and as part of a team.

- Knowledge of social media advertising tools (Facebook Ads Manager, Google Ads).

- Proficiency in Microsoft Office Suite (Outlook, Excel, Word, PowerPoint).