Senior Manager CDP

• Develop a comprehensive CDP strategy aligned with clients business goals.
• Advocate for the benefits of a composable or Enterprise CDP approach, educating stakeholders on its flexibility and scalability advantages.
• Evaluate and select best-of-breed solutions for data ingestion, management, activation, and other CDP functionalities.
• Foster strong collaboration across Marketing, Sales, IT, and Customer Success to ensure alignment and adoption.
• Discover and develop CDP use cases for clients.
• Create use case documentation that outlines the use case benefits and implementation requirements.
• Collaborate with cross-functional teams, including CDP Delivery, Sales and other Departments to ensure alignment of CDP implementation with overall business objectives.

Technical Expertise:

• Possess a deep understanding of composable/Enterprise CDP architecture and its key principles.
• Oversee the integration of various CDP components, ensuring seamless data flow and functionality.
• Define data governance strategies and security protocols for the CDP ecosystem.

Qualifications:

• Minimum 7+ years of experience in data management, analytics, or a related field.
• Proven track record of successfully leading and implementing complex data projects, preferably involving composable architecture.
• In-depth knowledge of Customer Data Platforms (CDPs) and composable CDP principles.
• Strong understanding of data architecture, data governance, and data privacy regulations (GDPR, CCPA).
• Excellent communication and presentation skills, with the ability to influence stakeholders at all levels.
• Experience managing and leading a team to achieve common goals.
• Experience with data integration tools and technologies is a plus.
• Familiarity with cloud platforms and APIs is a plus.