Telecaller

Content Strategy Planning:

• Collaborate with the marketing team to develop and execute content strategies aligned with client business objectives.
• Conduct thorough keyword research and competitive analysis to identify content opportunities.
• Create content calendars and editorial plans to ensure consistent and timely content delivery.

Content Creation:

Develop high-quality, engaging, and informative content across various channels, including:

• Website content: Product descriptions, blog posts, landing pages, FAQs, case studies, etc
• Social media content: Captions, posts, stories, video scripts, etc
• Email marketing campaigns: Subject lines, email copy, newsletters, etc
• Paid advertising copy: Ad copy for search, social, and display campaigns.

• Conduct thorough research and interviews to gather information and ensure content accuracy.
• Write clear, concise, and persuasive copy that resonates with the target audience.
• Optimize content for search engines (SEO) and user experience (UX).

Content Performance Analysis:

• Track and analyze key metrics (eg, website traffic, engagement, conversion rates) to measure content performance.
• Identify areas for improvement and make data-driven recommendations to optimize content strategies.

Collaboration:

• Work closely with the marketing, sales, and design teams to ensure seamless content integration across all channels.
• Build and maintain strong relationships with clients and stakeholders.

Stay Updated:

• Keep abreast of the latest industry trends, best practices, and technologies in content marketing.

• Bachelors degree in English, Journalism, Marketing, Communications, or a related field.
• 5+ years of professional experience in content writing, preferably in the e-commerce or technology industry.
• Proven ability to create high-quality, engaging, and persuasive content across various platforms.
• Strong understanding of SEO principles and best practices.
• Excellent research, writing, editing, and proofreading skills.
• Strong analytical and problem-solving skills.
• Ability to work independently and as part of a team.
• Excellent communication and interpersonal skills.
• Portfolio of work demonstrating strong writing and creative skills.

• Experience with content management systems (CMS) like WordPress.
• Experience with content performance analysis tools (eg, Google Analytics).
• Knowledge of graphic design principles and tools.
• Experience with video script writing and production.