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Therapy Business Manager
1-6 years
₹ 3 - 6.1L/yr (AmbitionBox estimate)
Chennai
1 vacancy
Therapy Business Manager
Abbott
posted 3mon ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
- Area Business Planning:
- Plan for monthly and quarterly business.
- Plan for Trade activation business and over all sales
- Plan demand generation and fulfillment
- Monitor actual Sales and mid course corrections and inputs to reduce variance against expectations
- Prescription audit for Abbott brands and other competitors brands
- To create and update customer list having specified number of doctors / chemist (Trade) as per the therapy / product requirement and maintain the same in physical / electronic format.
- Identifying potential town and appointing distributor and customers (trade) in line with business philosophy
- Business generation & development:
- Achieve monthly, quarterly, half yearly and yearly Sales target by promoting companies product ethically to customers as per the business plan
- Having science base discussion with Doctor and chemist for promotion of product in clinic and at chemist place
- Organizing Camps (CME) as per the division strategy and customers need
- To carry out activations across trade and clinics for brand visibility
- To plan and conduct merchandising and sampling activity as per Division strategy.
- Facilitate the process of successful new product / products launch in the territory by undertaking correct identification and targeting customers for the new product, meet them at pre determined intervals, effective in clinic / trade promotion and feed back to the company
- Execute the customer management plan to ensure that all the customers are covered as per the plan and meet minimum KPIs as follows:
- a. 100% coverage of Doctors.
- b. Customer Call average as per the customer management plan of the division / therapy.
- c. Market intelligence collection, retailer level inventory management calls as per the product profile and marketing strategy of the therapy / division.
- Brand Management:
- Ensuring the visibility of Abbott brands on retailers outlet as a part of brand promotion strategy
- To plan and attend Retail meets, Market Blitz etc for sales growth
- Generate POB s for Abbott brands as per the business plan.
- Make maximum productive call every day
- Recommend appointment of a party as a distributor after evaluating its commercial standing, credit worthiness and personal assets.
- Ensure that stock and sales statements have been sent by the distributors on due dates.
- Ensure that the claims of the distributors are settled by company within specified time limits.
Employment Type: Full Time, Permanent
Functional Areas: Other
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What people at Abbott are saying
Rating based on 149 Therapy Business Manager
reviews
Anonymous · Retail & B2C Sales
in Bangalore / Bengaluru, Karnataka
Good Training Team,,, Salary And Incentives are good.
Toxic Manager's,Lack of Support from Newly promoted Manager's,Not Skilled enough to Handle the Team' and Poor Team Management. Harassment from Manager's to TBMs
Read 149 reviewsTherapy Business Manager salary at Abbott
What Abbott employees are saying about work life
Abbott Benefits
Healthcare Incentive program Vacation & Holidays Life insurance 
Health Insurance 
Job Training 
Soft Skill Training 
Free Transport 
Work From Home 
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