Shipsy Senior Product Manager Interview Questions and Answers

Q1. Tell me about yourself
Ans. 
Experienced Senior Product Manager with a proven track record of successfully launching and managing innovative products.
• Over 8 years of experience in product management

• Led cross-functional teams to launch multiple successful products

• Strong analytical and strategic thinking skills

• Expertise in market research and product development

• Passionate about driving product innovation and growth
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Q1. Tell me about yourself
Ans. 
Experienced Senior Product Manager with a background in tech industry and a passion for driving product innovation and growth.
• 10+ years of experience in product management

• Strong background in the tech industry

• Proven track record of driving product innovation and growth

• Passionate about creating user-centric products

• Excellent communication and leadership skills
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Q2. What are the 2 problems you are proud of that you solved?
Ans. 
Implemented a new feature to increase user engagement and revenue, and resolved a critical bug impacting customer experience.
• Implemented a new feature that increased user engagement by 20% and revenue by 15% within 3 months.

• Resolved a critical bug that was causing a 30% drop in customer retention rate, resulting in a 10% increase in customer satisfaction.
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Launch strategy of a product

Q1. About current strenghts as PM
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Q1. Describe idea to execution process
Ans. 
The idea to execution process involves ideation, validation, planning, development, testing, and launch.
• Ideation: brainstorming and generating ideas

• Validation: researching and testing the feasibility of ideas

• Planning: creating a roadmap and defining requirements

• Development: building the product or service

• Testing: ensuring the product meets requirements and is user-friendly

• Launch: releasing the product to the market

• Iter...read more
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Case study on the product

1. Guesstimates
2. RCA
3. Product Features

Q1. RCA - number of iphone users
Ans. 
To determine the number of iPhone users, conduct Root Cause Analysis (RCA) by analyzing sales data, market research, and user surveys.
• Analyze sales data from Apple to determine the number of iPhones sold

• Conduct market research to estimate market share of iPhones compared to other smartphones

• Survey iPhone users to gather data on usage patterns and demographics
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Q2. Guesstimate questions based on netflix's decreasing users
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View of B Tree , internal of hashmap

Basic dsa questions and java spring boot questions

Q1. Bookmyshow design
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Q2. Notification service design
Ans. 
Design a notification service for sending alerts to users.
• Use a scalable messaging system like Kafka or RabbitMQ to handle high volume of notifications.

• Implement a notification queue to ensure reliable delivery of notifications.

• Include support for different types of notifications such as email, SMS, and push notifications.

• Allow users to customize their notification preferences and frequency.

• Implement monitoring and log...read more
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Q1. Talk about your work experience. Detailed questions about projects that I worked on.
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Q2. Why are you interested in switching.
Ans. 
Seeking new challenges and growth opportunities in a dynamic field.
• Interested in leveraging my skills and experience in a new environment

• Excited about the potential to work on innovative products

• Looking for opportunities to expand my knowledge and expertise
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Q3. Do you use any food delivery apps frequently? What would you improve in Swiggy?
Ans. 
Yes, I frequently use food delivery apps like Swiggy.
• I use Swiggy at least a few times a week for ordering food.

• I appreciate the wide variety of restaurants and cuisines available on Swiggy.

• Improvement suggestion: Enhance the user interface for a smoother ordering experience.

• Improvement suggestion: Implement a more accurate delivery time estimation system.

• Improvement suggestion: Offer more personalized recommendations
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Q4. What is northstar metric, what would be northstar metric for Swiggy
Ans. 
Northstar metric is the key metric that drives the core value of a product. For Swiggy, the northstar metric could be Daily Active Users (DAU) or Orders per User.
• Northstar metric is the single metric that best captures the core value that your product delivers to customers.

• For Swiggy, the northstar metric could be Daily Active Users (DAU) as it represents the number of unique users who engage with the platform on a dai...read more
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Q1. Explain what you worked on, how did you grow the adoption of the feature.
Ans. 
I worked on improving the adoption of a new feature by conducting user research, implementing user feedback, and creating targeted marketing campaigns.
• Conducted user research to understand user needs and preferences

• Implemented user feedback to make necessary improvements to the feature

• Created targeted marketing campaigns to promote the feature to the right audience
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Q2. Design product to manage risks during an event. Sub-question- How would this change if the target market is tier 3 cities in India
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Q1. DS Algo type questions, string manipulation etc was asked and explored with more detailed questions
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Q1. In depth android, kotlin discussions and high level mapping questions
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Q1. General managerial questions and working agreements type discussion
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