Parexel International Interview Questions and Answers

Rectification is the process of correcting errors or mistakes in a system or process.

• Rectification involves identifying and fixing issues to improve quality and efficiency.

• It is a crucial step in quality assurance to ensure products or services meet standards.

• Examples include retesting software code to fix bugs, adjusting manufacturing processes to reduce defects, and revising documentation to correct errors.

Contact discovery is the process of identifying and gathering information about potential contacts or leads for a specific purpose.

• Contact discovery involves researching and identifying individuals or organizations that may be relevant to a particular project or objective.

• It typically includes gathering contact details such as names, email addresses, phone numbers, and social media profiles.

• Contact discovery is commonly used in sales and marketing to find potential customers ...read more

Demand generation is the process of creating awareness and interest in a product or service to generate demand and leads.

• Demand generation involves marketing activities aimed at creating demand for a product or service.

• It focuses on generating awareness, interest, and desire among potential customers.

• Demand generation strategies include content marketing, social media advertising, email marketing, and events.

• The goal is to attract and engage prospects, nurture them through th...read more

B2B (business-to-business) refers to transactions between businesses, such as manufacturers selling to retailers.

• B2B involves selling products or services from one business to another

• It often involves larger quantities and higher value transactions compared to B2C (business-to-consumer)

• B2B transactions can take place through online platforms, trade shows, or direct sales teams

• Examples include a manufacturer selling components to an electronics company, or a software provider ...read more

B2B stands for Business-to-Business. It refers to transactions and interactions between two businesses rather than between a business and a consumer.

• B2B involves the exchange of goods, services, or information between two businesses.

• It typically involves larger quantities and higher value transactions compared to B2C (Business-to-Consumer).

• Examples include a manufacturer selling products to a retailer, a software company providing services to another company, or a wholesaler ...read more

Quality assurance is the process of ensuring that products or services meet specified requirements and standards.

• Quality assurance involves creating processes and procedures to prevent defects in products or services.

• It focuses on continuous improvement and monitoring of processes to ensure consistency and quality.

• Quality assurance often includes testing and inspection to identify and address any issues before products are released to customers.

• It is a proactive approach to q...read more