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Meesho Associate Director Interview Questions and Answers

Updated 25 Jun 2024

Meesho Associate Director Interview Experiences

2 interviews found

Interview experience
5
Excellent
Difficulty level
-
Process Duration
-
Result
-
Round 1 - Assignment 

Strategy, planning and category management

Round 2 - One-on-one 

(2 Questions)

  • Q1. How you build a category from zero to 1 and 1 to 100
  • Ans. 

    Building a category from zero to 1 involves creating awareness and establishing credibility, while growing from 1 to 100 requires scaling operations and expanding market reach.

    • Start by conducting market research to identify potential opportunities and target audience.

    • Develop a unique value proposition and branding strategy to differentiate the category from competitors.

    • Invest in marketing and advertising campaigns to c...

  • Answered by AI
  • Q2. How to use customer insights in your strategy any examples ?
  • Ans. 

    Customer insights are crucial for developing a successful strategy. They help in understanding customer needs, preferences, and behaviors.

    • Utilize customer feedback and surveys to gather insights on their preferences and pain points.

    • Analyze customer data such as purchase history, browsing behavior, and demographics to identify trends and patterns.

    • Use social media monitoring tools to track customer sentiment and feedback...

  • Answered by AI
Interview experience
4
Good
Difficulty level
Moderate
Process Duration
4-6 weeks
Result
Selected Selected

I applied via Referral and was interviewed before May 2022. There were 2 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - One-on-one 

(2 Questions)

  • Q1. Basic previous experience questions
  • Q2. Vision of building a charter from 0
  • Ans. 

    Building a charter from scratch requires a clear vision, strategy, and collaboration.

    • Define the purpose and goals of the charter

    • Identify the target audience and stakeholders

    • Develop a mission statement and core values

    • Establish policies and procedures

    • Collaborate with team members and stakeholders to ensure buy-in and alignment

    • Regularly review and update the charter to ensure relevance and effectiveness

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - Be good with numbers
Be precise in your responses

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Interview questions from similar companies

Interview experience
3
Average
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via Referral and was interviewed in Jul 2024. There were 2 interview rounds.

Round 1 - Case Study 

How to make a order management system

Round 2 - HR 

(1 Question)

  • Q1. What are the reasons for your decision to change your current role?
  • Ans. 

    Seeking new challenges and growth opportunities in a different industry.

    • Desire for new challenges and learning experiences

    • Opportunity for career growth and advancement

    • Interest in exploring a different industry or product category

  • Answered by AI

I applied via Referral and was interviewed in Mar 2022. There were 7 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - One-on-one 

(2 Questions)

  • Q1. Work experience related questions
  • Q2. Guesstimate and case study solving
Round 3 - One-on-one 

(2 Questions)

  • Q1. Introduction and basic discussion
  • Q2. Guesstimate and case study round
Round 4 - One-on-one 

(1 Question)

  • Q1. Same questions and flow as round 1&2
Round 5 - One-on-one 

(1 Question)

  • Q1. Same flow as round 1&2
Round 6 - One-on-one 

(2 Questions)

  • Q1. Same flow and questions as 1&2
  • Q2. Some KPI questions about current product
Round 7 - 1 on 1 

(2 Questions)

  • Q1. Discussion about resume
  • Q2. Questions based 9n previous projects

Interview Preparation Tips

Interview preparation tips for other job seekers - There is no such structure. I gave 6 rounds and still the feedback was never clear. I have cleared 5 rounds but after round 6 i got a mail saying the position is closed. Only take up the interview if you have enough patience.
Interview experience
3
Average
Difficulty level
-
Process Duration
-
Result
-
Round 1 - Case Study 

Normal product sense questions

Round 2 - RCA 

(1 Question)

  • Q1. Normal RCA quesrions
Interview experience
3
Average
Difficulty level
Easy
Process Duration
2-4 weeks
Result
Selected Selected

I appeared for an interview before Sep 2022.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - Case Study 

On business growth and marketing

Round 3 - One-on-one 

(2 Questions)

  • Q1. Personal goals previous work etc.
  • Q2. Mostly discussion on cv and case study in round one

Interview Preparation Tips

Interview preparation tips for other job seekers - Use this company as a temporary job to get a hike and then move onto the next one.
Don't stay long term it you value learning and growth.
Interview experience
4
Good
Difficulty level
Moderate
Process Duration
4-6 weeks
Result
Selected Selected
Round 1 - One-on-one 

(3 Questions)

  • Q1. Previous project related
  • Q2. Program management E2E
  • Q3. Behavioral questions
Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Not Selected

I applied via Job Portal and was interviewed in Oct 2024. There were 2 interview rounds.

Round 1 - Case Study 

Increase Gpay txns by 5x

Round 2 - Data 

(1 Question)

  • Q1. RCA of 5% drop in google docs
  • Ans. 

    The Root Cause Analysis (RCA) of a 5% drop in Google Docs usage.

    • Investigate recent changes or updates to Google Docs that may have caused user dissatisfaction.

    • Analyze user feedback and reviews to identify any common issues or complaints.

    • Check for any technical issues or bugs that may be affecting the performance of Google Docs.

    • Review competitor products to see if there are any new features or improvements that may have...

  • Answered by AI
Interview experience
5
Excellent
Difficulty level
Hard
Process Duration
More than 8 weeks
Result
Selected Selected

I applied via Referral and was interviewed before Jan 2022. There were 2 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - One-on-one 

(2 Questions)

  • Q1. What was the most challenging time of your career?
  • Ans. 

    The most challenging time of my career was when I had to lead a cross-functional team to launch a complex product within a tight deadline.

    • Leading a cross-functional team

    • Launching a complex product

    • Working under a tight deadline

  • Answered by AI
  • Q2. Why do you want to join cars24?
  • Ans. 

    I want to join cars24 because of their innovative approach to the car buying and selling process.

    • I am impressed by cars24's use of technology to streamline the car selling process.

    • I believe in the company's mission to provide a transparent and hassle-free car selling experience.

    • I am excited about the opportunity to work with a dynamic and talented team at cars24.

    • I have heard positive feedback from current employees abo...

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - Be genuine, have high energy, be clear in articulation
Interview experience
5
Excellent
Difficulty level
-
Process Duration
-
Result
-
Round 1 - Discussion on my previous work 

(1 Question)

  • Q1. Deep dive into my work, like how did I solve any problem
Round 2 - Case Study 

Competitive analysis of CARS24

Round 3 - One-on-one 

(1 Question)

  • Q1. Cultural fit round

Interview Preparation Tips

Interview preparation tips for other job seekers - Be outcome backward and keep users always in mind

Meesho Interview FAQs

How many rounds are there in Meesho Associate Director interview?
Meesho interview process usually has 2 rounds. The most common rounds in the Meesho interview process are One-on-one Round, Resume Shortlist and Assignment.
How to prepare for Meesho Associate Director interview?
Go through your CV in detail and study all the technologies mentioned in your CV. Prepare at least two technologies or languages in depth if you are appearing for a technical interview at Meesho. The most common topics and skills that interviewers at Meesho expect are Project Management, Operations, E-commerce, Marketing and Team Building.
What are the top questions asked in Meesho Associate Director interview?

Some of the top questions asked at the Meesho Associate Director interview -

  1. How to use customer insights in your strategy any example...read more
  2. How you build a category from zero to 1 and 1 to ...read more
  3. Vision of building a charter fro...read more

Tell us how to improve this page.

Meesho Associate Director Interview Process

based on 2 interviews

Interview experience

4.5
  
Good
View more

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Meesho Associate Director Salary
based on 22 salaries
₹40 L/yr - ₹72.5 L/yr
46% more than the average Associate Director Salary in India
View more details

Meesho Associate Director Reviews and Ratings

based on 4 reviews

4.1/5

Rating in categories

3.8

Skill development

4.6

Work-life balance

4.6

Salary

3.5

Job security

3.6

Company culture

3.7

Promotions

3.5

Work satisfaction

Explore 4 Reviews and Ratings
Associate Director - Valmo (F&E)

Bangalore / Bengaluru

5-11 Yrs

₹ 58-60 LPA

Associate Director - Content Commerce

Bangalore / Bengaluru

8-10 Yrs

₹ 40-60 LPA

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