Meesho Associate Category Manager Interview Questions and Answers

Company productivity can be advanced through marketing by increasing brand awareness, targeting the right audience, utilizing digital marketing strategies, and analyzing data for optimization.

• Increase brand awareness through targeted advertising campaigns

• Target the right audience through market research and segmentation

• Utilize digital marketing strategies such as social media, email marketing, and SEO

• Analyze data to op

I use Microsoft Excel and Google Calendar for planning.

• Microsoft Excel for creating detailed plans and budgets

• Google Calendar for scheduling meetings and deadlines

Sales variances refer to differences between actual sales and expected sales, with types including price, quantity, and mix variances.

• Sales variances are used to analyze the differences between actual sales and budgeted or expected sales.

• Price variances occur when the selling price differs from the expected price, impacting revenue.

• Quantity variances arise when the actual quantity sold differs from the budgeted quantit...read more

Handling situations involves staying calm, assessing the problem, communicating effectively, and finding a solution.

• Stay calm and composed to think clearly

• Assess the situation by gathering information and understanding the root cause

• Communicate effectively with all parties involved to ensure clarity and collaboration

• Find a solution by brainstorming options, evaluating risks, and making a decision

• Follow up to ensure the...read more

Educating others involves effective communication, providing resources, and being a role model.

• Communicate clearly and effectively to ensure understanding

• Provide relevant resources such as training materials or workshops

• Lead by example and demonstrate the desired behavior or skills

• Encourage questions and feedback to promote learning and understanding

New technology can be applied by conducting research, training employees, implementing gradually, and seeking feedback.

• Conduct research to understand the technology and its potential benefits.

• Train employees on how to use the new technology effectively.

• Implement the new technology gradually to minimize disruptions.

• Seek feedback from employees and stakeholders to make necessary adjustments.

• Examples: implementing a new C...read more