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Ken Research Digital Marketing Executive Interview Questions and Answers

Updated 24 Dec 2024

Ken Research Digital Marketing Executive Interview Experiences

1 interview found

Digital Marketing Executive Interview Questions & Answers

user image Anonymous

posted on 24 Dec 2024

Interview experience
4
Good
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via Campus Placement and was interviewed before Dec 2023. There was 1 interview round.

Round 1 - One-on-one 

(3 Questions)

  • Q1. What are the different types of Search Engine Optimization (SEO)?
  • Ans. 

    Types of SEO include on-page, off-page, technical, local, and mobile SEO.

    • On-page SEO involves optimizing content and HTML source code on a website.

    • Off-page SEO focuses on building backlinks and increasing a website's authority.

    • Technical SEO deals with website structure, speed, and indexing issues.

    • Local SEO targets local search results and optimizing for local businesses.

    • Mobile SEO optimizes websites for mobile devices

    • Answered by AI
    Add your answer
  • Q2. What is the difference between On-Page SEO and Off-Page SEO?
  • Ans. 

    On-Page SEO focuses on optimizing content and HTML source code on the website, while Off-Page SEO involves external factors like backlinks and social signals.

    • On-Page SEO includes optimizing meta tags, headings, content, and internal links.

    • Off-Page SEO involves building backlinks from other websites, social media shares, and influencer collaborations.

    • On-Page SEO is within the control of the website owner, while Off-Page...

    • Answered by AI
    Add your answer
  • Q3. What is the role of ALT text?
  • Ans. 

    ALT text is a descriptive text added to images on a website for accessibility and SEO purposes.

    • ALT text helps visually impaired users understand the content of an image.

    • ALT text is important for SEO as search engines use it to understand the context of an image.

    • ALT text should be descriptive and relevant to the image it is describing.

    • ALT text should be concise and to the point.

    • Example: <img src='image.jpg' alt='A wo

    • Answered by AI
    Add your answer

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Interview Tips & Stories
2w
amanchoudhari
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·
student at
Pune Institute of Computer Technology, Pune
SAP Labs Interview Experience | On-Campus | SAP Basis Consultant
I participated in SAP Labs' 2025 placement drive at Pune Institute of Computer Technology (PICT) for the SAP Basis Consultant role. The process included three rounds: an aptitude + CS fundamentals test, a group discussion (GD), and a technical + HR interview. In the GD, I confidently initiated the discussion on "Being Famous vs Being Knowledgeable," supporting my points with examples. During the interview, I discussed my resume, internship experience with Node.js, PostgreSQL, and Prisma ORM, and machine learning models like Random Forest Regression. I also explained my problem-solving approach and adaptability to new technologies. I was one of the five students selected, and it was a great learning experience. My advice to future aspirants: Be thorough with your resume, practice aptitude and CS fundamentals, and work on communication skills. #Experiences #interviewexperiences #Experiences-QnA
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Interview questions from similar companies

Digital Marketing Executive Interview Questions & Answers

Future Market Insights user image Anonymous

posted on 18 Jul 2024

Interview experience
3
Average
Difficulty level
-
Process Duration
-
Result
-
Round 1 - HR 

(1 Question)

  • Q1. What is your expertise in digital marketing?
  • Ans. 

    I have expertise in SEO, SEM, social media marketing, email marketing, and content marketing.

    • Experienced in optimizing websites for search engines (SEO)

    • Proficient in managing Google AdWords campaigns (SEM)

    • Skilled in creating and executing social media marketing strategies

    • Knowledgeable in email marketing best practices

    • Experienced in creating engaging content for digital platforms

    • Answered by AI
    Add your answer

Skills evaluated in this interview

Digital Marketing Executive Interview Questions & Answers

Future Market Insights user image Anonymous

posted on 14 Mar 2023

Interview experience
1
Bad
Difficulty level
Easy
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via Campus Placement and was interviewed before Mar 2022. There was 1 interview round.

Round 1 - One-on-one 

(2 Questions)

  • Q1. What is SEO and basic knowledge.
  • Ans. 

    SEO stands for Search Engine Optimization. It is the process of optimizing a website to rank higher in search engine results pages.

    • SEO involves optimizing website content, structure, and HTML code.

    • Keyword research is an important part of SEO.

    • On-page optimization includes optimizing title tags, meta descriptions, and header tags.

    • Off-page optimization includes building backlinks from other websites.

    • SEO also involves tech...

    • Answered by AI
    Add your answer
  • Q2. What is pay per click
  • Ans. 

    Pay per click is an online advertising model where advertisers pay each time a user clicks on their ad.

    • PPC is a way to drive traffic to a website by paying for each click on an ad

    • Advertisers bid on keywords relevant to their target audience

    • PPC ads can appear on search engines, social media platforms, and other websites

    • PPC campaigns require constant monitoring and optimization to ensure maximum ROI

    • Examples of PPC platfo...

    • Answered by AI
    Add your answer

Interview Preparation Tips

Interview preparation tips for other job seekers - Basic digital marketing related questions and introduction

Skills evaluated in this interview

Digital Marketing Executive Interview Questions & Answers

Future Market Insights user image Anonymous

posted on 18 Jul 2024

Interview experience
3
Average
Difficulty level
-
Process Duration
-
Result
-
Round 1 - HR 

(1 Question)

  • Q1. What is your expertise in digital marketing?
  • Ans. 

    I have expertise in SEO, SEM, social media marketing, email marketing, and content marketing.

    • Experienced in optimizing websites for search engines (SEO)

    • Proficient in managing Google AdWords campaigns (SEM)

    • Skilled in creating and executing social media marketing strategies

    • Knowledgeable in email marketing best practices

    • Experienced in creating engaging content for digital platforms

    • Answered by AI
    Add your answer

Skills evaluated in this interview

Digital Marketing Executive Interview Questions & Answers

Future Market Insights user image Anonymous

posted on 14 Mar 2023

Interview experience
1
Bad
Difficulty level
Easy
Process Duration
Less than 2 weeks
Result
Selected Selected

I applied via Campus Placement and was interviewed before Mar 2022. There was 1 interview round.

Round 1 - One-on-one 

(2 Questions)

  • Q1. What is SEO and basic knowledge.
  • Ans. 

    SEO stands for Search Engine Optimization. It is the process of optimizing a website to rank higher in search engine results pages.

    • SEO involves optimizing website content, structure, and HTML code.

    • Keyword research is an important part of SEO.

    • On-page optimization includes optimizing title tags, meta descriptions, and header tags.

    • Off-page optimization includes building backlinks from other websites.

    • SEO also involves tech...

    • Answered by AI
    Add your answer
  • Q2. What is pay per click
  • Ans. 

    Pay per click is an online advertising model where advertisers pay each time a user clicks on their ad.

    • PPC is a way to drive traffic to a website by paying for each click on an ad

    • Advertisers bid on keywords relevant to their target audience

    • PPC ads can appear on search engines, social media platforms, and other websites

    • PPC campaigns require constant monitoring and optimization to ensure maximum ROI

    • Examples of PPC platfo...

    • Answered by AI
    Add your answer

Interview Preparation Tips

Interview preparation tips for other job seekers - Basic digital marketing related questions and introduction

Skills evaluated in this interview

More about working at Ken Research

Ken Research Interview FAQs

How many rounds are there in Ken Research Digital Marketing Executive interview?
Ken Research interview process usually has 1 rounds. The most common rounds in the Ken Research interview process are One-on-one Round.
What are the top questions asked in Ken Research Digital Marketing Executive interview?

Some of the top questions asked at the Ken Research Digital Marketing Executive interview -

  1. What are the different types of Search Engine Optimization (SE...read more
  2. What is the difference between On-Page SEO and Off-Page S...read more
  3. What is the role of ALT te...read more

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