Filatex India Manager Sales & Marketing Interview Questions and Answers

Vendor management is the process of overseeing relationships with suppliers and ensuring their products or services meet the organization's needs.

• It involves selecting and evaluating vendors based on criteria such as quality, price, and reliability.

• Vendor management includes negotiating contracts and terms of agreement.

• Monitoring vendor performance and resolving any issues or disputes that may arise.

• Maintaining regular...read more

Building personal relationships and trust is more important in direct selling compared to online selling.

• Direct selling allows for face-to-face interactions and personal connections with customers.

• In direct selling, salespeople can demonstrate the product or service in person, addressing any concerns or objections immediately.

• Direct selling provides an opportunity to build trust and rapport with customers through perso...read more

Best customer service is providing exceptional support and exceeding customer expectations.

• Prompt and friendly response to customer inquiries

• Personalized and tailored solutions to meet customer needs

• Proactive communication and follow-up to ensure customer satisfaction

• Going above and beyond to resolve customer issues

• Building long-term relationships and customer loyalty

• Continuous improvement based on customer feedback

• Exa...read more

Visual merchandising is the practice of creating visually appealing displays and arrangements in retail stores to attract customers and promote sales.

• Visual merchandising involves arranging products, signage, and displays in a way that is visually appealing and encourages customers to make purchases.

• It includes elements such as window displays, product placement, lighting, color schemes, and overall store layout.

• The go...read more

Woolrich fabric is a type of fabric known for its durability and warmth. It is typically made from a blend of wool and other fibers.

• Woolrich fabric is known for its durability and warmth.

• It is typically made from a blend of wool and other fibers.

• The exact percentage of the blend may vary depending on the specific Woolrich fabric.

• For example, some Woolrich fabrics may have a blend of 80% wool and 20% synthetic fibers.

Both Key Performance Indicators (KPIs) are important, but it depends on the specific goals and objectives of the sales team.

• Both leading and lagging indicators are important in KPIs.

• Leading indicators focus on activities that drive future results, such as number of calls made or meetings scheduled.

• Lagging indicators measure the outcomes and results achieved, such as revenue generated or deals closed.

• The importance of e...read more

ASP stands for Average Selling Price.

• ASP is the average price at which a product or service is sold.

• It is calculated by dividing the total revenue by the number of units sold.

• ASP is an important metric for sales managers to track and analyze.

• It helps in understanding pricing trends, setting sales targets, and evaluating performance.

• For example, if a company sells 100 units of a product and generates $10,000 in revenue,

Conversion is calculated by dividing the number of successful conversions by the total number of leads or prospects.

• Conversion rate = (Number of conversions / Total number of leads) * 100

• Example: If you had 100 leads and 20 of them converted into customers, the conversion rate would be (20/100) * 100 = 20%

• Conversion can be measured for various sales activities such as website visits to purchases, calls to sales, or lea