Estée Lauder Companies Demand Planner Interview Questions and Answers

I have successfully led a team to exceed sales targets by 20% and implemented a new training program resulting in a 30% increase in employee productivity.

• Exceeded sales targets by 20%

• Implemented new training program resulting in 30% increase in employee productivity

• Received Employee of the Year award for outstanding leadership

I have faced failures in my career but have learned valuable lessons from them.

• Lack of effective communication leading to misunderstandings

• Not setting clear goals and priorities

• Taking on too many tasks at once and becoming overwhelmed

• Not seeking help or guidance when needed

• Not adapting to changes in the industry or company

To grow a brand losing share, focus on customer needs, innovate, improve marketing, and expand distribution.

• Identify customer needs and preferences

• Innovate and improve product offerings

• Improve marketing strategies to reach target audience

• Expand distribution channels to reach new markets

• Analyze competitors and adjust strategies accordingly

Developed a customer relationship management system, implemented a cost-saving initiative, and led a team in a successful product launch.

• Developed a customer relationship management system to streamline communication and improve customer satisfaction.

• Implemented a cost-saving initiative by optimizing inventory management, resulting in a 20% reduction in expenses.

• Led a cross-functional team in the successful launch of a...read more

Market potential of Lakme Salon can be understood by analyzing the demand for beauty services in the area and the competition.

• Conduct market research to understand the demand for beauty services in the area

• Analyze the competition and their market share

• Identify the target audience and their preferences

• Assess the pricing strategy and its impact on the market potential

• Evaluate the marketing and advertising efforts of Lakm...read more