DigiiDunia Social Media Executive Interview Questions and Answers

SMO stands for Social Media Optimization, which involves optimizing social media profiles and content to increase visibility and engagement. SMM stands for Social Media Marketing, which involves using social media platforms for marketing and advertising purposes.

• SMO focuses on optimizing social media profiles and content

• SMM involves using social media platforms for marketing and advertising

• SMO aims to increase visibili...read more

Pay Per Click (PPC) is an online advertising model where advertisers pay a fee each time their ad is clicked.

• PPC is a form of digital advertising that allows advertisers to bid for ad placement on search engine results pages (SERPs), websites, or social media platforms.

• Advertisers only pay when their ad is clicked, hence the name Pay Per Click.

• PPC campaigns can be highly targeted, allowing advertisers to reach specific...read more