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Cross-tab Marketing Services Interview Questions and Answers

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I applied via Campus Placement and was interviewed before Feb 2021. There were 2 interview rounds.

Round 1 - Technical 

(1 Question)

  • Q1. Financial statements analysis, valuation principles and ratios
Round 2 - One-on-one 

(1 Question)

  • Q1. Ratios, Economy and capital markets

Interview Preparation Tips

Interview preparation tips for other job seekers - Incase of freshers they test on your financial accounting fundamentals, valuation concepts (DCF, EV, WACC etc.). Good understanding about capital markets and know how on current affairs would do help.

I applied via Referral and was interviewed before Feb 2021. There was 1 interview round.

Round 1 - One-on-one 

(2 Questions)

  • Q1. What is EV and its formulae
  • Ans. 

    EV stands for Enterprise Value, which is the total value of a company's equity and debt.

    • EV = Market Capitalization + Total Debt - Cash and Cash Equivalents

    • It is used to determine the total value of a company, including its debt

    • EV/EBITDA is a common valuation metric that compares a company's EV to its EBITDA

    • EV/Sales is another common valuation metric that compares a company's EV to its annual sales

    • EV can be used to comp...

  • Answered by AI
  • Q2. Format of income statement
  • Ans. 

    The income statement shows a company's revenues and expenses over a specific period of time.

    • The income statement is also known as the profit and loss statement.

    • It includes revenues, cost of goods sold, gross profit, operating expenses, and net income.

    • Revenues are the money a company earns from selling its products or services.

    • Cost of goods sold is the cost of producing or purchasing the products or services sold.

    • Gross ...

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - general finance related questions

I applied via Naukri.com and was interviewed before May 2021. There were 3 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - Aptitude Test 
Round 3 - Aptitude Test 

Interview Preparation Tips

Interview preparation tips for other job seekers - Interview process at Acuity Knowledge partners.

Interview Questionnaire 

1 Question

  • Q1. How to invoke the xml file using LibXML?
  • Ans. 

    To invoke an XML file using LibXML, use the xmlReadFile() function.

    • Include the libxml/parser.h header file.

    • Use the xmlReadFile() function to read the XML file and create a xmlDocPtr object.

    • Use the xmlDocGetRootElement() function to get the root element of the XML document.

    • Use the xmlNodeGetContent() function to get the content of a node.

    • Use the xmlFreeDoc() function to free the memory allocated for the xmlDocPtr object...

  • Answered by AI

Skills evaluated in this interview

Analyst Interview Questions & Answers

Nielsen user image Kedar Lele

posted on 18 Apr 2022

I applied via Campus Placement and was interviewed before Apr 2021. There were 2 interview rounds.

Round 1 - Group Discussion 

Brand Management

Round 2 - Aptitude Test 

Interview Preparation Tips

Interview preparation tips for other job seekers - All the best for the interviews.

I appeared for an interview before Jun 2016.

Interview Questionnaire 

6 Questions

  • Q1. What is a bond? What are different types of bonds?
  • Ans. 

    A bond is a debt security that represents a loan made by an investor to a borrower.

    • Bonds are issued by governments, municipalities, and corporations.

    • They are used to raise capital and finance projects.

    • Different types of bonds include government bonds, corporate bonds, municipal bonds, and convertible bonds.

    • Government bonds are issued by national governments and are considered low-risk.

    • Corporate bonds are issued by comp...

  • Answered by AI
  • Q2. Tell us something about your specialisation subjects of BBA
  • Ans. 

    My specialisation subjects in BBA include marketing, finance, human resource management, and operations management.

    • Marketing involves understanding consumer behavior and creating strategies to promote products or services.

    • Finance focuses on managing funds, investments, and financial planning.

    • Human resource management deals with recruiting, training, and managing employees.

    • Operations management involves overseeing produ...

  • Answered by AI
  • Q3. Which is your favourite subject? Describe about it
  • Ans. 

    My favorite subject is history because I enjoy learning about past events and how they have shaped the world we live in today.

    • I find studying different time periods and cultures fascinating

    • I enjoy analyzing historical documents and artifacts

    • I like understanding how historical events have influenced current societies and politics

  • Answered by AI
  • Q4. Are you comfortable in night shifts
  • Ans. 

    Yes, I am comfortable with night shifts as I have prior experience working in night shifts.

    • I have previous experience working night shifts in my previous job.

    • I am able to adjust my sleep schedule to accommodate night shifts.

    • I understand the importance of being alert and focused during night shifts.

    • I am willing to work night shifts if required for the role.

  • Answered by AI
  • Q5. What are your hobbies
  • Ans. 

    My hobbies include hiking, painting, and playing the guitar.

    • Hiking: I enjoy exploring nature trails and challenging myself physically.

    • Painting: I find relaxation and creativity in expressing myself through art.

    • Playing the guitar: I love learning new songs and improving my musical skills.

  • Answered by AI
  • Q6. Where do your parents and siblings work
  • Ans. 

    My parents work in education and my siblings work in finance and healthcare.

    • Parents work in education

    • Siblings work in finance and healthcare

  • Answered by AI

Interview Preparation Tips

Round: Test
Experience: In this round there was an online test which had objective and subjective questions regarding the mentioned sections.
Duration: 1 hour
Total Questions: 30

Round: Technical Interview
Experience: The interviewer asked such questions about my graduation subjects and a little about how familiar I am of the work the company deals in.

Round: HR Interview
Experience: This round had the HR person ask general questions about my hobbies and about my family background and also told me about the company, its culture and the salary structure

College Name: Maharaja Surajmal Institute Of Technology

Interview Preparation Tips

Round: Test
Experience: Quantitative, verbal, reasoning and basic technical questions.
Duration: 1 hour
Total Questions: 50

Round: Technical + HR Interview
Experience: Questions based on data structures, algorithms, and object oriented programming concepts.
Tested basic knowledge in Finance sector especially related to the company.

College Name: Delhi Technological University, Delhi

I appeared for an interview in Mar 2017.

Interview Questionnaire 

1 Question

  • Q1. Views on their recruiting process
  • Ans. 

    I believe the recruiting process is thorough and well-organized.

    • The company uses a combination of resume screening, interviews, and assessments to evaluate candidates.

    • They have a clear timeline for the hiring process and keep candidates informed of their progress.

    • Feedback is provided to candidates after interviews to help them improve for future opportunities.

  • Answered by AI

Interview Preparation Tips

Round: Test
Experience:

I appeared for an interview in Oct 2016.

Interview Preparation Tips

Round: Test
Experience: It was a simple test, mostly judgement based questions were there and some aptitude related questions were there.

Round: Group Discussion
Experience: Around 10 members were there for the gd, I would suggest to understand what actually gd is .
Tips: Its a discussion and not a debate, if you are placing your points correct and are leading the group, your chances would be high.

Round: Technical + HR Interview
Experience: I was asked mostly about my internship, some students were asked puzzles and guesstimates as well.

College Name: NIT Kurukshetra

I appeared for an interview before May 2016.

Interview Questionnaire 

4 Questions

  • Q1. Tell us about yourself
  • Ans. 

    I am a dedicated and detail-oriented analyst with a strong background in data analysis and problem-solving.

    • I have a Bachelor's degree in Statistics and experience working with large datasets

    • Proficient in statistical software such as R and Python

    • Skilled in identifying trends and patterns to provide actionable insights

    • Strong communication skills to present findings to stakeholders

  • Answered by AI
  • Q2. Why did your CGPA decrease consistently after you 1st year?
  • Ans. 

    My CGPA decreased consistently after my 1st year due to various factors.

    • I faced challenges in adjusting to the new academic environment in my first year.

    • I had to balance my studies with extracurricular activities and part-time jobs.

    • I struggled with certain subjects or courses that were more challenging for me.

    • I may have experienced personal or health issues that affected my academic performance.

    • I learned from my mistak...

  • Answered by AI
  • Q3. What do you know about us?
  • Ans. 

    The company is a leading financial services firm specializing in investment analysis and research.

    • Specializes in investment analysis and research

    • Considered a leader in the financial services industry

    • Known for providing high-quality financial advice and recommendations

  • Answered by AI
  • Q4. You mentioned that you have interest in cricket. Can you name at least 3 cricketers from the 70s?
  • Ans. 

    Some cricketers from the 70s include Sunil Gavaskar, Dennis Lillee, and Clive Lloyd.

    • Sunil Gavaskar was a legendary Indian batsman known for his technique and consistency.

    • Dennis Lillee was a fearsome Australian fast bowler who dominated the cricketing world in the 70s.

    • Clive Lloyd was a West Indian cricketer who captained the team to two consecutive World Cup victories in 1975 and 1979.

  • Answered by AI

Interview Preparation Tips

Round: Test
Duration: 1 hour 30 minutes

Round: Group Discussion
Experience: Fortunately I had a general idea about this topic and had some ideas and examples in mind to support my case. Though, that wasn't the case with everyone else.
Tips: Read Quora answers and be aware of current affairs
Duration: 15 minutes

College Name: Manipal Institute Of Technology, Manipal

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Cross-tab Marketing Services Reviews and Ratings

based on 37 reviews

3.2/5

Rating in categories

3.2

Skill development

2.8

Work-life balance

2.9

Salary

2.8

Job security

3.3

Company culture

2.9

Promotions

2.9

Work satisfaction

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