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Columbia Asia Asst.Marketing Manager Interview Questions and Answers

Updated 15 May 2018

Columbia Asia Asst.Marketing Manager Interview Experiences

1 interview found

I applied via Approached by Company and was interviewed before May 2017. There were 5 interview rounds.

Interview Questionnaire 

6 Questions

  • Q1. Basics of MBA Marketing ATL / BTL / TTL / PNL etc
  • Q2. Details and Explain ATL / BTL / TTL / PNL etc
  • Ans. 

    ATL stands for Above the Line, BTL stands for Below the Line, TTL stands for Through the Line, and PNL stands for Profit and Loss.

    • ATL refers to mass media advertising that reaches a wide audience, such as television, radio, and print ads.

    • BTL refers to targeted marketing activities that focus on specific groups or individuals, such as direct mail, email marketing, and promotions.

    • TTL combines both ATL and BTL strategies ...

  • Answered by AI
  • Q3. Difference between types of marketing initiatives
  • Ans. 

    Marketing initiatives can be categorized into different types based on their objectives and strategies.

    • Traditional marketing initiatives involve traditional advertising methods like TV commercials, print ads, and billboards.

    • Digital marketing initiatives focus on online platforms such as social media, search engine optimization, and email marketing.

    • Content marketing initiatives involve creating and distributing valuable...

  • Answered by AI
  • Q4. Brief profile of last job
  • Ans. 

    Managed digital marketing campaigns for a tech startup

    • Developed and implemented digital marketing strategies to increase brand awareness

    • Managed social media accounts and created engaging content to drive user engagement

    • Analyzed campaign performance data to optimize marketing efforts and increase ROI

  • Answered by AI
  • Q5. Challenges in your last job and how did you overcome them
  • Ans. 

    Challenges in previous job included tight deadlines and limited resources. Overcame by prioritizing tasks and collaborating with team members.

    • Prioritized tasks based on deadlines and importance

    • Collaborated with team members to share workload and resources

    • Communicated effectively with stakeholders to manage expectations

  • Answered by AI
  • Q6. Your daily routine in brief
  • Ans. 

    My daily routine involves planning and executing marketing strategies, analyzing market trends, and managing a team.

    • Plan and execute marketing strategies

    • Analyze market trends and consumer behavior

    • Manage a team of marketing professionals

    • Collaborate with cross-functional teams

    • Monitor and evaluate marketing campaigns

    • Stay updated with industry news and developments

  • Answered by AI

Interview Preparation Tips

Round: Round with CEO
Experience: Personal details about hobbies and life in general

General Tips: Be honest and straightforward.
Skills: Communication, Body Language, Problem Solving, Analytical Skills, Presentation Skills, Decision Making Skills
Duration: <1 week

Interview questions from similar companies

Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
Selected Selected

I was interviewed in Jan 2025.

Round 1 - Aptitude Test 

Role and responsibility of the medical representative maximum question ask by HR

Interview experience
4
Good
Difficulty level
-
Process Duration
-
Result
-
Round 1 - One-on-one 

(1 Question)

  • Q1. General questions and product knowledge
Interview experience
5
Excellent
Difficulty level
Moderate
Process Duration
Less than 2 weeks
Result
No response

I applied via Job Portal and was interviewed in Jan 2023. There were 2 interview rounds.

Round 1 - Case Study 

I have completed D.pharm from RCU University Vishrampur Palamu Jharkhand

Round 2 - Aptitude Test 

I'm passionate this like jobs to completed any task at the time period.

Interview Preparation Tips

Interview preparation tips for other job seekers - I would like this professional jobs. This is a brand company. I'm interested to do like this job because do work from freely find .

I applied via Approached by Company and was interviewed in Oct 2022. There was 1 interview round.

Round 1 - HR 

(2 Questions)

  • Q1. Human resources department is very careful job for women. So I am interested for this job.
  • Q2. 1. What is perfomance management? Performance management is a system by which we should recognize utility and employees skills. 2. What are the responsibility of HR generalist? The responsibility are induc...
  • Ans. 

    Performance management is a process of setting goals, assessing progress, and providing feedback to improve employee performance.

    • Performance management involves setting clear expectations and goals for employees

    • Regularly assessing progress towards those goals

    • Providing feedback and coaching to help employees improve

    • Recognizing and rewarding good performance

    • Identifying areas for improvement and creating development plans

    • ...

  • Answered by AI

Interview Preparation Tips

Topics to prepare for Jiva Ayurvedic Pharmacy Marketing Manager interview:
  • HR
  • Management
Interview preparation tips for other job seekers - I am fresher but I am very hardworking women. So I am attend your Ambitionbox .
Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - HR 

(3 Questions)

  • Q1. What is your family background?
  • Q2. Why should we hire you?
  • Q3. Tell me about yourself.

Interview Preparation Tips

Interview preparation tips for other job seekers - U should know the Doctors profile& Merket ...where vacancy will be there..

Interview Questionnaire 

5 Questions

  • Q1. 1.what do you mean by half life of any drug?
  • Q2. Role and responsibilities of a MR job
  • Q3. Pharmacological action of a drug
  • Q4. Differences between pharmacokinetic and pharmacodynamics
  • Q5. Tell me about your previous company product detail in brief.

Skills evaluated in this interview

I applied via Job Portal and was interviewed before Dec 2019. There was 1 interview round.

Interview Questionnaire 

3 Questions

  • Q1. Main job of a medical representative?
  • Q2. Why you want to be in pharma?
  • Q3. What type of work culture you want?

Interview Preparation Tips

Interview preparation tips for other job seekers - Always be cool and calm. Be relax to say anything

Columbia Asia Interview FAQs

How to prepare for Columbia Asia Asst.Marketing Manager interview?
Go through your CV in detail and study all the technologies mentioned in your CV. Prepare at least two technologies or languages in depth if you are appearing for a technical interview at Columbia Asia. The most common topics and skills that interviewers at Columbia Asia expect are Events, Marketing Management, Marketing Planning, Branding and Btl.
What are the top questions asked in Columbia Asia Asst.Marketing Manager interview?

Some of the top questions asked at the Columbia Asia Asst.Marketing Manager interview -

  1. Details and Explain ATL / BTL / TTL / PNL ...read more
  2. Difference between types of marketing initiati...read more
  3. Your daily routine in br...read more

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Columbia Asia Asst.Marketing Manager Salary
based on 10 salaries
₹5.8 L/yr - ₹9.8 L/yr
6% less than the average Asst.Marketing Manager Salary in India
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