CMS College of Engineering and Technology Assistant Professor Interview Questions and Answers

A case study is a research method that involves an in-depth examination of a specific subject or situation.

• A case study involves collecting and analyzing detailed information about a particular case or instance.

• It is often used in social sciences, business, and psychology to understand complex phenomena.

• Case studies can be qualitative or quantitative, depending on the research objectives.

• They typically involve multiple...read more

Consumer Behaviour Model is a framework that explains how consumers make purchasing decisions.

• It consists of five stages: problem recognition, information search, evaluation of alternatives, purchase decision, and post-purchase evaluation.

• Factors that influence consumer behavior include cultural, social, personal, and psychological factors.

• Marketers use this model to understand consumer behavior and develop effective m...read more