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Agoda Market Analyst Interview Questions, Process, and Tips
Top Agoda Market Analyst Interview Questions and Answers
- Q1. A/B testing: given two test cases each with 50% customers, A: 1000 bookings and B 20% more bookings than A, cashback for A: 4 dollars per booking, redemption rate: 50% Ca ...read more
- Q2. 3 KPIs which impacts a customer to use Agoda rewards?
- Q3. Write a formula to calculate 1 year cashback offers cost to Agoda?
Agoda Market Analyst Interview Experiences
3 interviews found
Anonymous
I applied via Approached by Company
Three set of alooba tests: 1. Stats/Excel/Aptitude 2. Two SQL coding questions (basic query writing and one join query writing) 3. Talk about a topic: describe your favourite place? 3 mins
(4 Questions)
- Q1. Tell me about yourself
- Q2. I was asked about one of the projects i worked on
- Q3. Motivation behind joining agoda
- Q4. Salary compensation
(4 Questions)
- Q1. Write a formula to calculate 1 year cashback offers cost to Agoda?
- Ans.
The formula to calculate 1 year cashback offers cost to Agoda.
Calculate the total cashback amount for each offer
Multiply the cashback amount by the number of customers who will avail the offer
Sum up the total cashback costs for all offers
- Q2. 3 KPIs which impacts a customer to use Agoda rewards?
- Ans.
The three key performance indicators (KPIs) that impact a customer to use Agoda rewards are: savings, convenience, and loyalty.
Savings: Customers are motivated to use Agoda rewards because it offers them the opportunity to save money on their bookings.
Convenience: Agoda rewards provide customers with a seamless and hassle-free booking experience, making it convenient for them to use the platform.
Loyalty: Agoda rewards ...
- Q3. 3 strategies to improve Agoda's customer base via offers
- Ans.
Three strategies to improve Agoda's customer base via offers
1. Personalized offers based on customer preferences and past bookings
2. Exclusive discounts and promotions for loyal customers
3. Collaborations with travel influencers and bloggers to promote Agoda offers
- Q4. A/B testing: given two test cases each with 50% customers, A: 1000 bookings and B 20% more bookings than A, cashback for A: 4 dollars per booking, redemption rate: 50% Cashback for B: 6 dollars per booking...
- Ans.
Calculate profit per day for A and B given A/B testing results and cashback details.
Calculate the profit for test case A by subtracting the commission and cashback from the total bookings.
Calculate the profit for test case B by considering the increased bookings and higher cashback.
Multiply the cashback by the redemption rate to get the effective cashback per booking.
Multiply the effective cashback by the number of boo...
Skills evaluated in this interview
Selected
I applied via Referral and was interviewed in May 2024. There were 2 interview rounds.
- coin probability
- math problem
- business case on influencing partner hotel to give more discount on the platform
- I was given the data to crack and give recommendation base on those data. There're around 4 days to crack the case. The key is available in Google Search.
Interview Preparation Tips
- Statistic
- Data Analysis
There was a questions related to Excel, sql
(1 Question)
- Q1. Till now I haven't received any update from there hope so
Top trending discussions
Interview questions from similar companies
I applied via Referral and was interviewed in Sep 2024. There was 1 interview round.
(2 Questions)
- Q1. If you had to write the positioning statement for Swiggy, what would it be?
- Ans.
Swiggy - Your go-to food delivery service for quick and convenient meals
Positioned as a reliable and efficient food delivery service
Emphasize on quick delivery times and wide variety of restaurant options
Highlight convenience and ease of ordering through the app
- Q2. Why do you want to work at Swiggy?
- Ans.
I want to work at Swiggy because of its innovative approach to food delivery and its strong presence in the market.
Swiggy's innovative technology and data-driven approach to food delivery excites me
I admire Swiggy's strong brand presence and market leadership in the food delivery industry
I am impressed by Swiggy's commitment to customer satisfaction and continuous improvement
Interview Preparation Tips
Selected
I applied via Approached by Company and was interviewed in Sep 2024. There was 1 interview round.
Primary and Secondary B2C and B2B Marketing
Interview Preparation Tips
Selected
I applied via Repco
Introduction on and are compny
Name, age, education, working experience
Interview Preparation Tips
UTKARSH UPADHYAY
Selected
I applied via LinkedIn and was interviewed in Sep 2023. There was 1 interview round.
(2 Questions)
- Q1. Tell me something about yourself
- Q2. Why you want to work as intern?
Selected
I applied via Approached by Company and was interviewed in May 2023. There were 4 interview rounds.
A process or record of research the devolpment of a perticular person group,or situation over a period of time
A particular instance of something used or analysed in order to illustrate a thesis or principal
Comprehensive technique to judge the suitability of an individual and his appropriateness for admission scholarship, job etc
(2 Questions)
- Q1. An interview to assess your technical ability for the role and the depth and breadth of you knowledge in your chosen field
- Q2. Data structures, algorithms,coding challenges.and basic programmingconcept
Selected
I applied via IIM Jobs and was interviewed in Aug 2022. There were 7 interview rounds.
(2 Questions)
- Q1. Current org role about and view point on ninjacart
- Q2. Why i want to switch
(3 Questions)
- Q1. Roles and responsibity Discussion
- Q2. Evaluation on the past work done (Digital, SEM and SEO)
- Q3. Social Media GTM approach
- Ans.
Social media GTM approach involves defining goals, target audience, and metrics to measure success.
Define clear goals and objectives for social media campaigns
Identify target audience and tailor content to their interests
Choose appropriate social media platforms based on audience demographics
Create a content calendar and schedule posts in advance
Measure success using metrics such as engagement, reach, and conversions
Co...
(2 Questions)
- Q1. Questions on the Email, SMS and Whatsapp tools for marketing
- Q2. Marketing Automation and Journeys - approach evaluation
GTM on Ninjacart Digital Channels
(2 Questions)
- Q1. Assigment Presentation and plan of action for next 9 months
- Q2. Agency and Network understanding
(2 Questions)
- Q1. Campaign management Exercise
- Q2. Personality Assessment in person
- Ans.
Personality assessment in person
Personality assessments can be conducted in person through interviews, questionnaires, and observation
Interviews can provide insight into communication skills, problem-solving abilities, and work ethic
Questionnaires can measure traits such as extroversion, agreeableness, and conscientiousness
Observation can reveal nonverbal cues and behavior patterns
It is important to use multiple method
Interview Preparation Tips
I applied via Company Website and was interviewed before Jun 2023. There were 5 interview rounds.
Good but need to improve culture
3 rounds of interview with technical one
Assignment was strategy to grow digital presence
Marketing in international business
Market entry case studies
Interview Preparation Tips
Agoda Interview FAQs
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Agoda Market Analyst Interview Process
based on 3 interviews
Interview experience
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