Indian School of Business (ISB), Hyderabad
Hyderabad, Telangana
Your seniors at Indian School of Business (ISB), Hyderabad helped you with their notes. Now they're helping you with their placement interview questions. 🙏
AmbitionBox
Search
Reviews
- Reviews
- Salaries
- Interview Questions
- About Company
- Benefits
- Jobs
- Office Photos
- Community
Filter interviews byIndian School of Business (ISB), Hyderabad Placement Interview Questions
Updated
22 Sep 2024
1 interview found
I applied via Walk-in
3 Interview Rounds
Interview Preparation Tips
Round: HR Interview
Experience: Understood the background of the company – the company is a global player and sells products everywhere except Middle East • Mainly in Hair Care and Personal Care categories
Round: Case Study Interview
Experience: These are the steps that I took:
1)Understood the background of the company – the company is a global player and sells products everywhere except Middle East Mainly in Hair Care and Personal Care categories
My structure was:
Figure out the market size as follows – total population x % using these products x market share x average unit revenue / year o
Figure out cost to serve this market: Interviewer asked me to ignore this and focus on revenue o
Perform competitive analysis o Understand customers o Understand company competency o Understand regulations •
The interviewer liked my structure and we started by understanding the competition and customer before understanding the company and regulations. Finally, I did the market estimation.
Eventually my recommendation was to enter the market as there emerged a low-cost market (laborers) who could use our low-end products in a high-volume game.
Round: Case Study Interview
Experience: These are the steps that I took:
• Estimate the market size (units)
• Estimate the revenue per unit
• Estimate the growth in market each year to draw a 5 year plan
• Market size
o Start with India Population (households)
o Divide into income segments (to check affordability of owning a car)
o Figure out using poverty line and some other discussions, how many households can actually afford a car
o Then divided into new users and switchers
o Figured out how many new users and % of switchers / 2ndcar buyers
o Worked out the total demand for such cars in market
o Assumed some number for adoption in Year 1
o Evaluated the demand curve – expecting it to be convex with sales rising initially and then slowly flattening as competition comes in and market gets saturated.
o Based on this, predicted some unit sales per year with year 1 > year 2 > year 3 etc.
o Multiplied by constant price (for simplicity) to get revenues for 5 years. The interviewer liked my structure and my thoroughness. In particular he liked my demand curve insight.
Skills: Personnel Management, Case Solving Ability, Case Analysis
College Name: Indian School Of Business (ISB)
Experience: Understood the background of the company – the company is a global player and sells products everywhere except Middle East • Mainly in Hair Care and Personal Care categories
Round: Case Study Interview
Experience: These are the steps that I took:
1)Understood the background of the company – the company is a global player and sells products everywhere except Middle East Mainly in Hair Care and Personal Care categories
My structure was:
Figure out the market size as follows – total population x % using these products x market share x average unit revenue / year o
Figure out cost to serve this market: Interviewer asked me to ignore this and focus on revenue o
Perform competitive analysis o Understand customers o Understand company competency o Understand regulations •
The interviewer liked my structure and we started by understanding the competition and customer before understanding the company and regulations. Finally, I did the market estimation.
Eventually my recommendation was to enter the market as there emerged a low-cost market (laborers) who could use our low-end products in a high-volume game.
Round: Case Study Interview
Experience: These are the steps that I took:
• Estimate the market size (units)
• Estimate the revenue per unit
• Estimate the growth in market each year to draw a 5 year plan
• Market size
o Start with India Population (households)
o Divide into income segments (to check affordability of owning a car)
o Figure out using poverty line and some other discussions, how many households can actually afford a car
o Then divided into new users and switchers
o Figured out how many new users and % of switchers / 2ndcar buyers
o Worked out the total demand for such cars in market
o Assumed some number for adoption in Year 1
o Evaluated the demand curve – expecting it to be convex with sales rising initially and then slowly flattening as competition comes in and market gets saturated.
o Based on this, predicted some unit sales per year with year 1 > year 2 > year 3 etc.
o Multiplied by constant price (for simplicity) to get revenues for 5 years. The interviewer liked my structure and my thoroughness. In particular he liked my demand curve insight.
Skills: Personnel Management, Case Solving Ability, Case Analysis
College Name: Indian School Of Business (ISB)
Campus Placement Interview Questions at Top Colleges
- Indian Institute of Technology (IIT), Chennai Placement Interview Questions
- Maharaja Agrasen Institute of Technology, Delhi Placement Interview Questions
- National Institute of Technology (NIT), Warangal Placement Interview Questions
- Indian Institute of Management (IIM), Lucknow Placement Interview Questions
- Indian Institute of Technology (IIT), Kanpur Placement Interview Questions
- Show more
- Home >
- colleges >
- indian school of business isb hyderabad placement interview questions