Product/Brand Manager

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Product/Brand Manager Interview Questions and Answers

Updated 11 Oct 2020

Popular Companies

Q1. Why do companies need Marketing Dept.?

Ans.

Companies need a Marketing Dept. to promote their products/services, build brand awareness, attract customers, and drive sales.

  • Marketing Dept. helps companies promote their products/services to reach a wider audience.

  • It builds brand awareness and recognition through various marketing strategies.

  • Marketing activities attract potential customers and generate leads.

  • It helps in understanding customer needs and preferences through market research.

  • Marketing campaigns drive sales and...read more

Q2. What do you mean by Marketing

Ans.

Marketing is the process of promoting and selling products or services by understanding customer needs and creating value.

  • Marketing involves identifying customer needs and wants.

  • It includes creating and communicating value propositions.

  • Marketing involves developing and implementing strategies to reach target customers.

  • It includes activities like market research, advertising, pricing, and distribution.

  • Marketing aims to build strong customer relationships and drive sales.

  • Exampl...read more

Q3. How will you increase the sales in your territory

Ans.

I will increase sales in my territory by implementing targeted marketing strategies and building strong relationships with key customers.

  • Conduct market research to identify customer needs and preferences

  • Develop targeted marketing campaigns to reach specific customer segments

  • Build strong relationships with key customers through regular communication and personalized service

  • Offer promotions and discounts to incentivize purchases

  • Provide excellent customer service to ensure custo...read more

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