Lead - Business Intelligence

Lead - Business Intelligence Interview Questions and Answers

Updated 9 Nov 2023

Popular Companies

Q1. How to best build bottoms up sales forecasts through fiscal periods using customer bookings, future opportunities, recurring revenues

Ans.

Build bottoms up sales forecasts by analyzing customer bookings, future opportunities, and recurring revenues

  • Analyze historical customer bookings to identify trends and patterns

  • Evaluate future opportunities in the sales pipeline and their potential impact on revenue

  • Track recurring revenues from existing customers to forecast ongoing income

  • Use data analytics tools to create accurate forecasts based on the above factors

Q2. What are the parameters you would consider in deciding on new games to launch?

Ans.

The parameters considered for launching new games are...

  • Market demand and trends

  • Target audience and demographics

  • Competitor analysis

  • Development and production costs

  • Potential revenue and profitability

  • Brand fit and alignment with company values

  • Technical feasibility and resources

  • User testing and feedback

  • Intellectual property rights

  • Legal and regulatory compliance

Q3. What are different revenue models for gaming companies?

Ans.

Gaming companies can have revenue models like pay-to-play, freemium, subscription, advertising, and in-app purchases.

  • Pay-to-play model charges users a one-time fee to access the game.

  • Freemium model offers basic features for free but charges for premium features.

  • Subscription model charges users a recurring fee for access to the game.

  • Advertising model generates revenue through in-game ads.

  • In-app purchases model allows users to buy virtual goods or currency within the game.

  • Examp...read more

Q4. Using dashboards to recommend cloud transformations, simplifying on-prem licensing thru migration to cloud.

Ans.

Utilizing dashboards to recommend cloud transformations and simplify on-prem licensing through migration to cloud.

  • Develop interactive dashboards to analyze current on-premises licensing costs and usage

  • Identify opportunities for cost savings and efficiency gains through cloud migration

  • Recommend specific cloud services and providers based on data analysis

  • Track progress and success of cloud transformation initiatives through dashboard metrics

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Q5. Building customer propensity & scoring models based on existing portfolios.

Ans.

Building customer propensity & scoring models based on existing portfolios involves analyzing customer behavior and characteristics to predict future actions.

  • Utilize historical customer data to identify patterns and trends

  • Segment customers based on demographics, behavior, and preferences

  • Develop predictive models using machine learning algorithms

  • Validate and refine models through testing and iteration

  • Implement models to score customers based on their likelihood to take certain...read more

Q6. Metrics that you would track for a gaming company

Ans.

Metrics to track for a gaming company

  • Player acquisition cost (CAC)

  • Monthly active users (MAU)

  • Daily active users (DAU)

  • Retention rate

  • Churn rate

  • Average revenue per user (ARPU)

  • Lifetime value (LTV)

  • Conversion rate

  • Time spent in-game

  • Number of downloads

  • Ratings and reviews

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Q7. How does Redshift works?

Ans.

Redshift is a cloud-based data warehousing service provided by Amazon Web Services (AWS).

  • Redshift is based on PostgreSQL and uses a columnar storage technique.

  • It allows users to store and analyze large amounts of data in a cost-effective manner.

  • Redshift uses nodes to store data and can scale up or down based on demand.

  • It also supports various data integration tools and can be integrated with other AWS services.

  • Redshift provides various security features such as encryption and...read more

Q8. Difference between outer join and inner join.

Ans.

Outer join returns all records from both tables while inner join returns only matching records from both tables.

  • Inner join returns only the matching records from both tables.

  • Outer join returns all records from both tables and fills in null values for non-matching records.

  • Inner join is used to retrieve data from two or more tables based on a common column.

  • Outer join is used to retrieve data from two or more tables where some records may not have a match in the other table.

  • Exam...read more

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Lead BIM 5-9 years
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3.9
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MakeMyTrip - Lead - Business Intelligence (6-8 yrs) 6-8 years
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₹ 14 L/yr - ₹ 16 L/yr
Business Intelligence Lead/Architect 9-14 years
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3.6
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Q9. Different types of joins in SQL

Ans.

Different types of joins in SQL

  • Inner Join: returns only the matching rows from both tables

  • Left Join: returns all the rows from the left table and matching rows from the right table

  • Right Join: returns all the rows from the right table and matching rows from the left table

  • Full Outer Join: returns all the rows from both tables, with NULL values in the columns where there is no match

  • Cross Join: returns the Cartesian product of both tables

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