Head Marketing & Business Development

Head Marketing & Business Development Interview Questions and Answers

Updated 16 Feb 2023

Q1. In your view, what are the growth areas where we should focus and what kind of resources will be required

Ans.

The growth areas we should focus on are digital marketing, customer experience, and product innovation. We will need resources such as skilled personnel, technology, and budget.

  • Digital marketing: Investing in social media, SEO, and email marketing to reach a wider audience.

  • Customer experience: Improving customer service, personalization, and loyalty programs to retain customers.

  • Product innovation: Developing new products or improving existing ones to meet changing customer ne...read more

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