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Lead - Marketing Operations

5-7 years

Pune

1 vacancy

Lead - Marketing Operations

Zymr Systems

posted 4d ago

Job Role Insights

Flexible timing

Job Description


We seek a Lead Marketing Operations to drive outbound campaigns, manage marketing automation tools, and enhance our online reputation. The ideal candidate will have hands-on experience with Zoho, HubSpot, data extraction tools, social media campaigns, email & LinkedIn outreach, and performance tracking. This role requires a results-driven individual who can efficiently execute targeted outreach strategies, optimize lead-generation efforts, and ensure data-driven decision-making.


Key Responsibilities:


1. Outbound Campaigns & Lead Generation

  • Plan, execute, and optimize email and LinkedIn outreach campaigns to generate high-quality leads.
  • Use marketing automation tools (Zoho, HubSpot) to track campaign performance and improve conversion rates.
  • Work closely with sales teams to align outreach efforts with monthly and quarterly targets.

2. Marketing Operations & Automation

  • Manage and optimize Zoho, HubSpot, and other CRM tools for campaign automation and analytics.
  • Extract and analyze campaign data to refine outreach strategies and ensure lead pipeline effectiveness.
  • Ensure seamless integration of marketing tools to improve workflow efficiency.

3. Performance Tracking & Reporting

  • Track key performance metrics for outbound campaigns and provide data-driven insights.
  • Generate reports on email open rates, LinkedIn engagement, conversion rates, and overall campaign performance.
  • Use analytics tools to measure ROI and optimize future marketing efforts.


Required Skills & Qualifications:

  • Experience: 5-7 years in marketing operations, outbound campaigns, and data-driven marketing.
  • Must-have Skills:
    • Hands-on experience with Zoho, HubSpot, and data extraction tools.
    • Expertise in email marketing, LinkedIn outreach, and outbound lead generation.
    • Strong knowledge of social media campaign execution and online reputation management.
    • Ability to analyze data, track key marketing metrics, and optimize outreach strategies.
    • Excellent communication and project management skills.
  • Preferred: Experience in B2B lead generation and marketing automation.


Why Join Us?

  • Work in a fast-paced marketing operations role that directly impacts business growth.
  • Opportunity to work with cutting-edge tools like Zoho, HubSpot, and data analytics platforms.
  • Be part of a target-driven team that values innovation and measurable success.
  • Competitive salary and growth opportunities in a dynamic work environment.

If you have a passion for marketing operations, data-driven campaigns, and outreach automation, wed love to hear from you!


Employment Type: Full Time, Permanent

Read full job description

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