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36 Zydus Wellness Jobs

Category Head – Energy & Hydration (Glucon-D)

10-12 years

Ahmedabad

Category Head – Energy & Hydration (Glucon-D)

Zydus Wellness

posted 2d ago

Job Description

About Zydus Wellness

Zydus Wellness, an FMCG leader, develops, manufactures, and markets health and wellness products, integrating healthcare, skincare, and nutrition. Founded in 1988 with Sugar Free, India’s first zero-calorie sugar replacement, it now manages seven global brands, including Complan, Glucon-D, Everyuth, and Nutralite. The company serves over 50 million families and supports more than 90,000 dairy farmers and 2,000 MSMEs.

With a focus on research, quality, and innovation, Zydus Wellness operates on core pillars of manufacturing integrity and supply chain efficiency. Headquartered in Ahmedabad and Mumbai, it runs four manufacturing facilities across India and eight co-packing facilities in India, Oman, and New Zealand. Listed on the Bombay and National Stock Exchanges, Zydus Wellness is led by Chairman Dr. Sharvil Patel and CEO Tarun Arora, serving customers in over 25 countries across three continents.

S. No Get to know our organization – Click on the below links

1 Company Website 

2 Zydus Corporate Park

Category Head – Energy & Hydration (Glucon-D)

Functional Reporting: Chief Marketing Officer

Administrative Reporting: Chief Marketing Officer

Location: Mumbai

Role Purpose

To conceptualize and execute plans in order to deliver the short term and long term business objectives (namely sales, market share, profitability and brand health) of the relevant brand / group of brands

Key Accountabilities/ Responsibilities

Financial

· Achieve Business Objectives: Lead the creation and execution of annual marketing strategies to achieve both short-term and long-term business goals, including sales growth, profitability, and market share.

· Budget Management: Develop, manage, and optimize the marketing budget to ensure effective allocation of resources and maximize ROI.

· Monitor Brand Profitability: Continuously analyze and ensure brand profitability, adjusting strategies as needed to meet financial targets.

Customer

· Customer-Centric Marketing: Monitor and analyze market trends, consumer behavior, and competitor activities to identify opportunities and adapt marketing strategies to changing customer needs.

· Customer Feedback: Evaluate customer and consumer feedback to align the marketing mix and improve brand performance.

· Healthcare Professional Strategy: Develop and lead expert communication strategies, new product development, and partnerships to build brand credibility among healthcare professionals.

Process

· Strategic Planning: Lead the development and execution of brand plans, including communication development, to deliver on sales, market share, profitability, and brand health objectives.

· Market Research: Oversee the market research roadmap, ensuring insights are leveraged to inform business decisions and achieve objectives.

· New Product Development: Manage a robust pipeline for new products, following the stage-and-gate process to successfully launch new offerings.

· Cross-Functional Leadership: Effectively manage both external and internal interfaces, leading cross-functional teams to meet brand objectives.

People

· Performance Management: Oversee performance management processes, including goal setting, mid-year reviews, and annual appraisals, ensuring alignment with organizational goals.

· Team Development: Create and implement individual development plans (IDPs) for team members, focusing on training, development, and on-the-job coaching.

· Team Engagement: Foster a high level of engagement and productivity within the marketing team, ensuring a positive and collaborative work environment.

Key Deliverables

· Lead the creation and implementation of comprehensive marketing strategies to drive brand growth, market share, and profitability.

· Monitor and optimize brand performance through continuous analysis of market trends, consumer behavior, and competitive activity.

· Oversee the development and successful launch of new products, ensuring alignment with market needs and business objectives.

· Fostering a culture of innovation, collaboration, and continuous professional growth.

Key Interactions

Internal

· Sales - For demand planning, implementation of sales and marketing initiatives, obtaining feedback from the market including competition

· R&D - For NPD, modifications to existing products, claims

· GDSO - For RMPM planning, profitability, new products, marketing initiatives and supply

· Finance - For product costing, profitability and budgets

External

· Advertising, Media agencies

· Market Research, Packaging agencies, External functional forums, PR agencies

· Communication

· Relationship Management

· Coordination / Influence

Key Dimensions

Financial Dimensions

· Annual Budget

· Category P&L

Team

· Direct Reports: 2 team members

Role Requirements

Educational Qualifications

· PG Degree in General Management from Tier 1/2 B school

Experience (Type & Nature)

· 10-12 Years (Prior experience in FMCG is preferred)

Skills & Technical Competencies

· Strong business acumen (understanding of value chain)

· Understanding of consumers, in depth knowledge on associate brands

· Logical thinking, effective communication

· Ability to manage stakeholders / Work across boundaries

Behavioral Competencies

· Zydus Neev Behavioural Competency Framework

2


Employment Type: Full Time, Permanent

Read full job description

Prepare for Category Head roles with real interview advice

Top Zydus Wellness Category Head Interview Questions

Q1. If not any good response of distribution so what's do for good response
Q2. Utilised of visibility Example :- Poster, Banner counter top up etc.
Q3. ROI calcution, how to improve ROI of distributor
View all 45 questions

What people at Zydus Wellness are saying

Category Head salary at Zydus Wellness

reported by 2 employees with 12 years exp.
₹77.9 L/yr - ₹86.1 L/yr
153% more than the average Category Head Salary in India
View more details

What Zydus Wellness employees are saying about work life

based on 862 employees
56%
72%
39%
99%
Strict timing
Monday to Saturday
Within city
Day Shift
View more insights

Zydus Wellness Benefits

Submitted by Company
Health Insurance
Soft Skill Training
Job Training
Free Food
Submitted by Employees
Health Insurance
Job Training
Soft Skill Training
Team Outings
Free Transport
Work From Home +6 more
View more benefits

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Zydus Wellness Ahmedabad Office Location

View all
Ahmedabad, Gujarat Office
Headquarter
Zydus Corporate Park: Plot No. 103, Near Nirma University, Mouje- Khoraj, S.G. Highway, Ahmedabad, Gujarat 382481, IN Ahmedabad, Gujarat
382481

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