1. Minimum of 20 years of progressive experience in marketing roles, with a focus on product and digital marketing, preferably within the IT industry. 2. Proven track record of successfully launching and marketing products/services, driving revenue growth, and achieving business objectives. 3. Strong strategic thinking and analytical skills, with the ability to translate market insights into actionable marketing strategies and plans. 4. Expertise in digital marketing techniques and tools, including SEO, SMM, email marketing, social media management, and web analytics platforms. 5. Excellent communication and interpersonal skills, with the ability to build relationships, influence stakeholders, and effectively convey complex ideas to diverse audiences. 6. Demonstrated leadership experience, with the ability to inspire and motivate cross-functional teams, foster a collaborative work environment, and drive results in a fast-paced, dynamic setting. 7. Creative thinker with a passion for innovation, experimentation, and continuous learning in the field of marketing. 8. Proficiency in MS Office suite and marketing automation platforms; familiarity with CRM systems is a plus. 9. Ability to thrive in a high-pressure environment, prioritize competing demands, and adapt to changing priorities and business needs.