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25 Zevo360 Technologies Jobs

Market Manager

4-6 years

Kolkata, Mumbai, New Delhi + 4 more

1 vacancy

Market Manager

Zevo360 Technologies

posted 5mon ago

Job Description

Job_Description":"
Marketing Manager
About Zevo360 Technologies: Zevo360 Technologies, founded by Aman Dasot, is a purpose-driven company committed to improving the lives of women and families through technology. We leverage curated content and innovative resources to empower users, fostering creativity and impact-driven growth in a collaborative work environment.
About the Role: The Marketing Manager will oversee the development and execution of both Digital and BTL (Below-the-Line) marketing strategies, aimed at driving brand visibility, customer acquisition, and revenue growth. This role combines strategic planning, team leadership, and a focus on measurable results to maintain a strong brand presence across both online and offline channels.
Key Responsibilities:
  1. Strategic Planning:
    • Develop comprehensive digital and BTL marketing strategies aligned with business goals.
    • Lead Go-to-Market (GTM) strategies for new products and services in collaboration with the CEO.
    • Digital Marketing Execution:
      • Implement multi-channel digital campaigns across SEO, SEM, social media, content marketing, and email marketing.
      • Optimize user experience (UX) and user interface (UI) of digital assets for better engagement and conversion.
      • Manage the organisations online presence, including the website, blog, and social media accounts.
      • BTL Marketing Execution:
        • Craft and execute BTL strategies for events, trade shows, and public relations to complement overall marketing goals.
        • Content Marketing & SEO:
          • Lead content marketing initiatives, ensuring content creation, distribution, and promotion.
          • Implement SEO strategies to improve organic rankings through keyword research and on/off-page tactics.
          • Lead Generation & Customer Acquisition:
            • Develop lead generation strategies that drive qualified leads and optimize conversion rates.
            • Monitor and analyze key performance indicators (KPIs) to track lead generation efforts.
            • Brand Development & Reputation Management:
              • Strengthen brand identity and positioning through cohesive messaging and public relations.
              • Monitor online reviews, social media, and customer feedback to maintain brand reputation.
              • Data Analysis & Performance Tracking:
                • Use digital analytics tools to assess traffic, conversions, and campaign performance.
                • Report on ROI and adjust strategies based on insights for continuous improvement.
                • Agency & Vendor Collaboration:
                  • Work with creative agencies and external vendors to develop and execute marketing campaigns.
                  • Ensure branding consistency across all marketing channels and touchpoints.
                  • Budget & Resource Management:
                    • Manage the marketing budget, optimizing resource allocation for maximum ROI.
                    • Team Leadership:
                      • Lead a marketing team, providing mentorship, guidance, and performance evaluations.
                      • Foster a collaborative, high-performance culture focused on achieving measurable results.
                      • Cross-functional Collaboration:
                        • Align marketing strategies with sales, product, and other teams to meet business objectives.
                        • Maintain relationships with key stakeholders and partners for co-marketing initiatives.
                        • Market Research & Competitive Analysis:
                          • Conduct research to inform marketing strategies and identify growth opportunities.

                            Attributes:
                            • Strategic Thinker : Ability to align marketing with business objectives.
                            • Leadership : Strong skills in leading and mentoring a team.
                            • Analytical Mindset : Proficient in data-driven decision-making.
                            • Creativity & Innovation : Ability to develop engaging, unique campaigns.
                            • Tech-Savvy : Expertise in digital marketing tools and technologies.
                            • Customer-Centric : Deep understanding of target audiences and customer behaviors.
                            • Results-Oriented : Focused on achieving and optimizing measurable outcomes.
                            • Strong Communication : Clear, effective communication across stakeholders and teams.
                              Qualifications & Experience:
                              • Education : Bachelor\s degree in Marketing, Business Administration, or related field; MBA preferred.
                              • Experience : 4-6 years in marketing (preferably in a leadership role); experience in digital and traditional marketing required.




Employment Type: Full Time, Permanent

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What people at Zevo360 Technologies are saying

What Zevo360 Technologies employees are saying about work life

based on 2 employees
100%
Day Shift
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Zevo360 Technologies Benefits

Free Transport
Child care
Gymnasium
Cafeteria
Work From Home
Free Food +6 more
View more benefits

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