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Content Writer
Zensoft Services
posted 1mon ago
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Flexible timing
Key skills for the job
Job Description
The Content writer will be responsible for executing Qualitia Marketing s content strategy including case studies, ensuring all assets maintain brand identity and message consistency. You will collaborate with cross-functional teams to understand who, what, where, why, and when - to create and refine compelling content in various formats.
We re looking for a detail-oriented and creative storyteller who thrives on leading with value, showcasing customer success, and tailoring a narrative to the right audience.
The Content writer will be responsible for executing Qualitia Marketing s content strategy including case studies, ensuring all assets maintain brand identity and message consistency. You will collaborate with cross-functional teams to understand who, what, where, why, and when - to create and refine compelling content in various formats.
We re looking for a detail-oriented and creative storyteller who thrives on leading with value, showcasing customer success, and tailoring a narrative to the right audience.
- Execute go-to-market campaign content strategies that drive traffic, engagement, and conversions.
- Create and edit (including updating and repurposing) compelling content that meets high-quality standards. This includes blog posts, white papers, eBooks, case studies, and social media, as well as promotional copy that entices readers to open emails, click links, and attend events.
- Collaborate with cross-functional teams to generate and outline content ideas that support go-to-market campaigns including customer case studies
- Edit, proofread, and enhance content provided by product teams, and other subject matter experts, ensuring clarity, cohesion, and alignment with content strategy objectives.
- Maintain brand identity and messaging across all content formats and communication channels.
- Optimize content for SEO and audience engagement, measure its performance, and make recommendations to improve performance.
- Stay current with industry trends and best practices, incorporating them into content production.
- Build out and manage the content calendar, delivering high-quality content on schedule.
Job Requirements:
- 5 years of experience in content marketing, preferably in a B2B environment.
- Creative, critical thinker who can enhance and refine existing content, connect dots between pieces of content, and generate new ideas.
- Strong editorial skills with experience in writing, outlining content, and proofreading.
- Ability to maintain a consistent brand voice and messaging across all content.
- Understanding of SEO and how to incorporate key words into content assets.
- Well versed with AI tool.
- Excellent communication skills and attention to detail.
- Qualification: BE computer science, IT
Employment Type: Full Time, Permanent
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Flexible timing
Monday to Friday
No travel
Day Shift
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