Senior Content Writer

Job Summary:

We are looking for a talented Content Writer to join our team

The ideal candidate will be instrumental in crafting and curating high-quality content that reflects our brand identity and supports our marketing goals

This role involves creating engaging content for social media and long-form pieces that enhance our brand's voice and thought leadership

Key Responsibilities:

Content Creation: Develop compelling and brand-aligned content for social media platforms including LinkedIn, Twitter, Instagram, and Facebook

Long-Form Writing: Write in-depth articles, blog posts, case studies, brochures, and research articles highlighting Zen Technologiesexpertise, products, and industry leadership

Content Strategy: Assist in planning and executing content strategies that align with the companys marketing goals and campaigns

SEO Optimization: Ensure all content is optimized for SEO to improve online visibility and engagement

Research: A strong research proficiency to ensure content is well-informed, accurate, and up-to-date

Brand Consistency: Maintain a consistent tone of voice and style across all content that reflects Zens essence and values

Collaborate: Work closely with the marketing, design, and product teams to produce content that supports various campaigns and initiatives

Editing & Proofreading: Edit and proofread content to ensure clarity, accuracy, and error-free deliverables

Analytics & Reporting: Monitor content performance using analytics tools and suggest improvements based on data-driven insights

Communication: Excellent written and verbal communication skills, with an eye for detail and a passion for storytelling

Project Management: Experience managing multiple content projects simultaneously, ensuring deadlines are met

Skills:

Excellent writing, editing, proofreading, and presentation abilities

Strong attention to detail, proficiency in grammar, strong vocabulary, and familiarity with business writing standards

Good knowledge of the differences between online writing and print writing

Proven experience in creating both short-form and long-form content

Solid understanding of social media platforms, content trends, and audience engagement strategies

Proficiency in SEO principles and tools

Excellent research skills with a keen eye for detail

Creative and strategic thinking with a results-oriented approach

Experience:

4-5 years of content writing experience in internal and external corporate communication

Educational Background:

Master's Degree in English, Journalism, Communications, Marketing, or a related field

Additional Certifications in content marketing, SEO, copywriting, or digital marketing are a plus