Director - Acquisition/Performance Marketing - eCommerce (8-15 yrs)

Key Responsibilities:

Performance Marketing Leadership:

1. Strategise and oversee performance marketing initiatives, optimising ROI across all digital channels.

2. Manage a marketing budget, ensuring efficient allocation and utilisation to drive growth.

3. Implement data-driven frameworks to monitor campaign effectiveness and continuously improve performance metrics.

Team Management:

1. Lead, mentor, and develop a team of 5-6 performance marketing professionals.

2. Foster a culture of innovation, accountability, and analytical rigour within the team.

3. Collaborate with cross-functional teams to align performance marketing strategies with broader business objectives.

Strategic Contributions:

1. Collaborate with cross-functional teams to align performance marketing strategies with broader business objectives.

2. Stay updated with industry trends, emerging platforms, and technologies to maintain a competitive edge.

Candidate Preferences:

Experience:

1. Proven track record in D2C brands or e-commerce platforms, with a strong understanding of consumer behaviour and digital sales funnels.

2. Proficiency in performance marketing tools and platforms (e.g., Google Ads, Facebook Ads, programmatic media).

This role is ideal for a seasoned marketer with a results-oriented mindset and the ability to scale performance marketing efforts in a fast-paced, high-growth environment.