Develop and execute content marketing strategies to enhance brand awareness, engagement, and customer loyalty.
Create high-quality content, including blog posts, social media updates, product descriptions, newsletters, and video scripts that align with our brand s voice and marketing goals.
Manage and grow Wevow s presence on social media platforms by planning, creating, and scheduling posts.
Collaborate with the design team to produce visually appealing graphics and multimedia content.
Optimize content for SEO to drive organic traffic and improve search engine rankings.
Conduct keyword research and use SEO guidelines to increase web traffic.
Monitor content performance using analytics tools and adjust strategies to improve engagement and conversion rates.
Stay up-to-date with industry trends and incorporate new and innovative content ideas into our strategy.
Manage content calendars to ensure a consistent publishing schedule.
Assist in planning and executing marketing campaigns, product launches, and promotions.
Desired Skills Qualifications:
Bachelor s degree in Marketing, Communications, Journalism, or a related field.
Proven experience as a Content Marketing Specialist, Content Creator, or similar role.
Excellent writing and editing skills with a strong portfolio of published work.
Strong understanding of SEO, keyword research, and web traffic metrics.
Experience with social media platforms, content management systems, and analytics tools (e.g., Google Analytics).
Creative thinker with the ability to generate unique ideas that drive engagement.
Familiarity with email marketing, social media management tools, and content scheduling platforms.
Strong organizational skills and the ability to manage multiple projects and deadlines.
Excellent communication skills and the ability to work effectively in a team.