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Content Specialist (Healthcare)
Virtusa Consulting Services
posted 7hr ago
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Flexible timing
Key skills for the job
Job Description
We seek a skilled and experienced content specialist to join our marketing communications team, which focuses on the healthcare vertical
This role will collaborate with marketing leaders, writers, and designers to create impactful, healthcare-focused content that drives engagement and strengthens our brand presence in the industry
This role will collaborate with marketing leaders, writers, and designers to create impactful, healthcare-focused content that drives engagement and strengthens our brand presence in the industry
We are looking for candidates who can think both creatively and analytically and have a strong understanding of the healthcare domain
Key responsibilities include producing and publishing content, writing, editing, proofreading, and aligning closely with stakeholders to achieve healthcare marketing objectives
Key responsibilities include producing and publishing content, writing, editing, proofreading, and aligning closely with stakeholders to achieve healthcare marketing objectives
Here, content is defined as multimedia articles, blog posts, white papers, social media, web copy, images, videos, etc
, tailored to the needs of the healthcare audience
, tailored to the needs of the healthcare audience
- Create, edit, and proofread healthcare-specific content, ensuring accuracy and relevance
- Work closely with stakeholders to align content strategy and deliverables for the healthcare vertical
- Adhere to content and brand style guides while ensuring a deep focus on healthcare messaging
- Brainstorm with team members to develop innovative ideas and strategies for healthcare campaigns
- Manage content-related projects using tools to track and deliver on expectations
Requirements
- Bachelor s degree in English, journalism, communications, healthcare management, or related field
- 5+ years of experience in content writing and strategy, focusing on healthcare marketing
- Strong understanding of the healthcare industry, including trends, challenges, and regulatory considerations
- Ability to craft B2B content that resonates with healthcare audiences and provokes engagement
- Basic knowledge of digital transformation and technology in the healthcare space, such as EHR systems, telehealth, and AI applications
- Excellent verbal and written communication skills with an eye for detail
- Experience working with global teams
- Ability to multitask, prioritize, and manage time efficiently in a fast-paced environment
Preferred Qualifications
- Familiarity with digital health transformation topics like cloud adoption, interoperability, and patient-centric care
- Experience in creating thought leadership content for healthcare executives
Employment Type: Full Time, Permanent
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Flexible timing
Monday to Friday
No travel
Day Shift
Virtusa Consulting Services Benefits
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Virtusa Consulting Services Chennai Office Location
Chennai Office
Virtusa Software Services Pvt. Ltd., 1st Floor, 5th Block, DLF IT Park – SEZ, 1/124 Mount Poonamalee Road, Shivaji Garden Moonlight Stop, Nandambakkam Post, Manapakkam
Chennai
Tamil Nadu 600089
Tamil Nadu 600089
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