Adobe Analytics Developer

Position - Adobe Analytics Developer

Experience - 5+ years

Location - Dubai (On-site)

Notice Period - Immediate - 30 days

Roles & Responsibilities:

• Support overall Web & App analytics implementation by translating business requirements into technical documents.
• Support overall strategy, design & structure for web + app measurement and tagging.
• Track and analyze platform traffic patterns and online customer behaviors through dashboarding and reporting in Adobe Analytics & Google Analytics 4
• Reviews and understands all assigned Statement of Work (SOW) obligations prior to delivery.
• Develop, improve, and enhance all processes in Analytics (eVars and Props variable Implementations, Report suite configurations, Metrics, Dimensions, Segments etc.) and provide detailed tagging instructions to the implementation team.
• Establish and support governance in these platforms and ensure documentation of all architecture, configurations, enhancements, and troubleshooting on the platform.
• Architect solutions & provide recommendations that drive results on campaigns & acquisition objectives.
• Responsible for assisting in defining and maintaining a comprehensive measurement framework, developing effective reporting and dashboards with an objective to evaluate marketing performance and provide recommendations for enhancement.
• Work with various internal and external stakeholders to develop project plan, manage the day-to-day tasks and meet project deadlines
• Experience in working with Mobile Measurement Platforms (Adjust, AppsFlyer) is a plus.

Required Skills:

• 2+ years of professional experience in using -
• Adobe Experience Platform Adobe Analytics.
• Google Marketing Platform - Google Analytics 4, Looker Studio & Big Query.
• Experience in debugging via Omnibug, GA Debugger, Adobe Experience Cloud Debugger and SQL.
• Tag Implementation Platforms Adobe Launch, GTM