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Engaged Employer

PepsiCo

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4.0

based on 2.6k Reviews

Video summary

Top Rated Mega Company - 2024

Top Rated FMCG Company - 2024

352 PepsiCo Jobs

Manager - Revenue Growth Management

PEPSICO GLOBAL BUSINESS SERVICES INDIA LLP

4.0

based on 2.6k Reviews

3-6 years

Hyderabad / Secunderabad

Manager - Revenue Growth Management

PepsiCo

posted 1d ago

Job Role Insights

Flexible timing

Key skills for the job

Data Analysis Market Research Data Visualization Revenue Management Pricing Strategy

Job Description

Overview

NRM strategy Playbook - Associate plays a pivotal role in our organization, with a primary focus on brand ladder and price pack architecture analysis, Mix Management and Promo Strategy. This role encompasses a range of responsibilities related to optimizing our product and pricing strategies to maximize brand equity, profitability, and consumer engagement.
Key responsibilities of the Brand Ladder / Price Pack Architecture (PPA) Playbook - Associate include:

Conducting in-depth market research and data analysis to identify and evaluate brand positioning / price pack architecture opportunities

Analyzing consumer behavior and preferences to gain insights into how our brand ladder / pricing strategies impact purchasing decisions

Developing and refining brand ladder and PPA models and methodologies to streamline decision-making / enhance operational efficiency

Collaborating with cross-functional teams to ensure that our brand and pricing strategies align with overarching business objectives and regulatory requirements

Utilizing data-driven insights to enhance the overall consumer experience and perception of our brands and pricing structures

Contributing to the long-term brand and pricing strategy of the organization, actively participating in the creation of innovative approaches to optimize brand equity and profitabilityThe Brand Ladder / Price Pack Architecture (PPA) Playbook - Associate leverages advanced analytical skills and tools to shape our brand and pricing strategies, ensuring they are aligned with our strategic goals, compliance standards, and customer satisfaction objectivesResponsibilities

Perform advanced analytics using Tableau/Power BI and develop predictive models, regression modeling, price elasticity analysis, and promotion optimization to extract actionable insights from data

Collaborate on sector NRM strategic projects, such as promotions optimization, terms priorities, competitor benchmarking, and Price Pack Architecture (PPA) initiatives, to drive revenue realization

Conduct statistical and trend analysis to identify market opportunities, highlight sector strengths, and provide recommended corrective actions to enhance performance

Monitor existing KPI metrics, develop new relevant metrics, and identify correlations and root causes to support data-driven decision-making

Design and build visualization dashboards to accelerate information-to-action at scale, enabling easy access to critical insights for various stakeholders

Develop programs, methodologies, and reports for analyzing and presenting data, making data-driven insights accessible and actionable

Ensure the timely and accurate submission of reports and data to the Revenue Management teams in line with agreed Service Level Agreements (SLA)

Improve the utility of operational and performance data within various teams, supporting Business Intelligence (BI), reporting, analysis, and insights efforts

Assist the GBS Commercial lead in developing an ongoing training and capability plan for COE associates, ensuring continuous growth and expertise development within the teamQualifications

Broader data analysis capabilities. Previous experience in Consumer Insights, Key account Management, Trade Marketing or CPG consulting

Experience in pricing and promotions management, demonstrating a deep understanding of pricing strategies, market dynamics, and consumer behavior

Proven experience working in the Fast-Moving Consumer Goods (FMCG) sector with a strong understanding of business processes related to Revenue Management, including promotions, pricing, and sales

Excellent visualisation skills with the ability to translate complex data into actionable solutions and processes, enabling data-driven decision-making

Advanced proficiency in Microsoft Excel and a strong command of PowerPoint, with the ability to quickly learn various in-house software applications for data analysis and reporting

Working knowledge of Power BI software is added advantage

Ability to function effectively in a team environment and collaborate with individuals across the organization, as pricing and promotions strategies often require cross-functional teamwork

Good verbal and written communication skills to effectively interact with stakeholders and present findings and recommendations in a clear and compelling manner

Highly organized and responsive, with ability to work to SLAs and tight deadlines

Numerate thinker, good at data analysis with strong attention to detail

Language skills - English fluent

Excellent written and oral communication skills; proactively communicates using appropriate methods for situation and audience in clear, concise and professional manner

Ability to work collaboratively and proactively with multi-functional teams

Be flexible, organized and able to handle competing priorities

Ability to combine insights from various data sources

Employment Type: Full Time, Permanent

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