Senior Content Strategist & Social Media Manager - Skincare/Beauty/Lifestyle (6-8 yrs)

Senior Content Strategist & Social Media Manager

Location: Delhi

Experience: 6-8 years

Are you someone who lives and breathes Social Media, understands the nuances of changing algorithms, and has a knack for creating scroll-stopping content? we're on the lookout for a Senior Content Strategist & Social Media Manager to take our brand presence to the next level.

What You'll Do :

- Content Strategy: Develop and execute innovative content strategies that align with brand objectives and resonate with our target audience

- Social Media Management: Stay ahead of trends, algorithm changes, and platform updates to optimize content performance.

- Content Creation: Collaborate with the creative team to create on-the-go content for Instagram and other platforms, including reels, carousels, and stories.

- Analytics & Optimization: Leverage data to evaluate content performance, test new formats, and refine strategies for maximum engagement and ROI.

- Team Collaboration: Mentor and guide junior designers and team members to ensure cohesive, on-brand content across channels.

Who You Are :

- A content wizard who understands the art and science of storytelling.

- Experienced in crafting and managing content strategies for premium D2C or lifestyle brands.

- Obsessed with Instagram and well-versed in social media algorithms, trends, and tools.

- Proficient in graphic design and video editing tools

- A self-starter who thrives in a fast-paced, creative environment.

- Passionate about skincare, beauty, and lifestyle content (bonus points for experience in the beauty industry).