Adobe Analytics Engineer

• Work on legal issues and client compliance simultaneously
• Collaborate with a diverse team to complete numerous Adobe projects around the company
• Work together with a variety of stakeholders to translate business objectives into requirements for using Adobe Analytics
• Create a thorough tagging strategy to gather pertinent data, such as page visits, events, conversions, e-commerce transactions, and custom metrics based on business goals
• To install and manage Adobe Analytics tags throughout the organization's online sites, use Adobe Dynamic Tag Manager or alternative tag management tools.
• Make sure that data is collected accurately across platforms and devices
• Utilizing debugging tools, browser extensions, and Adobe Analytics reporting interfaces, test and confirm the accuracy of the implemented tags
• Track data inconsistencies, outliers, and gaps
• Work together with other teams to find and fix problems with data quality
• Create and maintain segments and classifications to obtain insightful information from unstructured data
• To give stakeholders insight, create specialized reports, dashboards, and visualizations utilizing Adobe Analytics reporting tools
• Analyze user behavior, user journeys, conversion funnels, and engagement data to find areas for improvement and optimization
• To ensure the effective implementation of tracking needs and data integration, collaborate with a variety of departments, including marketing, web development, and data analytics
• Keep thorough records of the implementation procedure, tagging plan, data sources, and any customized setups

Job Requirements:

• Bachelor s/Master s degree in Engineering, Computer Science (or equivalent experience)
• At least 3+ years of relevant experience as a software engineer
• Prolific experience and working knowledge of Adobe Analytics
• Strong Adobe Analytics implementation skills, including the ability to construct data layers
• Some familiarity with Data Extraction is desirable
• Nice to have a strong understanding of conversion variables (eVARS) with Adobe
• Excellent spoken and written English communication skills