SEO Executive

This is a full-time on-site role for a Search Engine Optimization Analyst, based in Lucknow. The SEO Analyst will be responsible for conducting keyword research, link building, on-page SEO, web analytics, and marketing activities to maximize the search engine ranking and traffic for the website or web-Basic knowledge of HTML, CSS, and JavaScript is a plus
Bachelor's/Master's degree in Computer Science/Information Technology/Electronics & Communications/Statistics/Mathematics or related fields
application.

Responsibilities:

Conduct keyword research to identify relevant and high-value search terms.
Perform on-page optimization, including title tags, meta descriptions, header tags, and content optimization.
Implement off-page optimization strategies, such as link building, social media promotion, and local SEO.
Monitor website traffic and rankings using analytics tools (e.g., Google Analytics, Google Search Console).
Identify and fix technical SEO issues.
Stay up-to-date with the latest SEO trends and algorithm updates.
Analyze competitor SEO strategies.
Create and implement link-building campaigns.
Prepare and present SEO reports to clients or management.
Collaborate with content writers and other marketing teams to ensure SEO best practices are followed.