Social Media Marketing Specialist

Job Title: Social Media Marketing Director

Location: Remote

Company Overview: We are a rapidly growing national Title insurance company based in Michigan, established over a year ago, dedicated to providing exceptional services in the real estate sector. With a strong operations team in place, we are now seeking a dynamic Marketing Director to lead our marketing efforts, including website management, brand strategy, content creation, and overall brand development. Looking for experienced people across all social media.

Key Responsibilities:

• Strategic Planning: Develop and execute comprehensive marketing strategies that align with our business objectives to enhance brand awareness and drive growth.
• Website Management: Oversee the development, maintenance, and optimization of our website to ensure a user-friendly experience and effective lead generation.
• Brand Strategy: Define and uphold the brand's image, personality, and promise, ensuring consistency and resonance with the target audience.
• Content Creation: Lead the creation and distribution of engaging content across various platforms, including blogs, social media, and email campaigns.
• Market Research: Conduct surveys and analyze market trends to inform marketing strategies and identify opportunities for growth.
• Team Leadership: Build and manage a high-performing marketing team, fostering a collaborative and innovative work environment.
• Performance Analysis: Utilize analytics tools to measure the effectiveness of marketing campaigns and adjust strategies accordingly.

Qualifications:

• Experience: Proven experience as a Marketing Director or similar role, preferably within the real estate or financial services industry.
• Skills:
• Strong understanding of digital marketing, website management, and SEO best practices.
• Excellent leadership, communication, and interpersonal skills.
• Proficiency in using marketing analytics tools and CRM software.
• Creative thinker with the ability to develop innovative marketing strategies.
• Strong project management skills with attention to detail.
• Seeking a self motivated individual.

Benefits:

• Competitive salary and performance-based bonuses.
• Opportunities for professional development and career advancement.
• Supportive and collaborative work environment.