Market Exploration: Dive deep into research, identifying key organizations and decision-makers across potential new markets. Spot the need gaps and seize new opportunities both online and offline.
Competitive Edge: Analyse competitors, segment markets, and craft target audience personas. Your insights will help us connect with client pain points and tailor solutions that stand out.
Client Partnerships: Collaborate closely with project and customer success teams to drive retention, up-sell, and cross-sell strategies, ensuring our clients success is our success.
Outreach Mastery: Lead outreach efforts through cold-calling, emails, and meetings. Connect with investors for sponsorship and co-branding opportunities, maximizing our revenue potential.
Brand Strategist: Build and maintain a positive brand image, creating awareness about GPPL among new clients and collaborators.
Networking: Represent GPPL at conferences, meetings, and industry events, where you ll identify and secure valuable leads.
Sales Enablement: Develop and refine sales collaterals, including sponsorship decks, marketing materials, and email flows for effective outreach and follow-up.
Negotiation & Closure: Prepare and negotiate MOUs and agreements with sponsors, partners, and vendors. Ensure seamless billing and invoicing to maintain strong relationships.
Client Engagement: Engage with potential clients via phone or email, setting up meetings and onboarding them to our platform. Your goal is to close deals that benefit all parties.
Partnership Management: Secure and monitor partnerships, ensuring mutual value and growth. Your role is crucial in creating win-win situations.
Lead Nurturing: Keep a pulse on leads, negotiating and renegotiating as necessary to drive closure and foster long-term growth.
Trend Awareness: Stay ahead of industry trends, particularly in content consumption, to keep our offerings fresh and relevant.
Revenue Optimization: Leverage the latest technology stacks, including CRM and sales automation, to streamline processes and maximize revenue.
Reporting & Analysis: Generate timely reports to track progress, measure success, and provide insights into market segments and industries.
What We re Looking For:
At least 2 years of experience in Business Development & Sales, particularly in content-focused companies.
Bachelors degree in a relevant field is a must.
MBA in Sales or a related Field is preferred.
Certificate in Professional Sales is a plus.
Proficiency in CRM and Office Productivity Suites.
Strong command of the English language; multilingual candidates are highly preferred.
Proven track record of driving revenue growth and forging strategic partnerships.
Comfortable working in a start-up environment where flexibility and multitasking are essential.
Detail-oriented and committed to continuous learning and improvement.
Ability to monitor market trends and adapt strategies accordingly.
Good understanding of market research practices and marketing strategies.