Territory Sales Manager - FMCG/FMCD (2-5 yrs)

Job Summary

The Territory Sales Manager (TSM) is responsible for driving sales and revenue growth within an assigned territory by managing dealer/distributor relationships, developing new business opportunities, and ensuring customer satisfaction. The TSM will implement sales strategies, achieve sales targets, and contribute to the company's overall success by maintaining a strong presence in the market.

Key Responsibilities

Sales and Revenue Growth

- Achieve and exceed monthly, quarterly, and annual sales targets for the assigned territory.

- Identify opportunities for upselling and cross-selling to existing customers.

Dealer/Distributor Management

- Build and maintain strong relationships with dealers and distributors.

- Monitor distributor performance and ensure proper inventory levels.

- Provide training, guidance, and support to channel partners to enhance sales performance.

Market Development

- Conduct market analysis to identify new business opportunities and potential growth areas.

- Develop and execute territory-specific marketing and promotional strategies.

- Expand the dealer network by identifying and onboarding new channel partners.

Customer Engagement

- Act as the primary point of contact for key customers in the territory.

- Resolve customer queries, complaints, and issues promptly and effectively.

- Ensure customer satisfaction and maintain long-term relationships.

Reporting and Analysis

- Prepare and submit regular sales forecasts, performance reports, and market intelligence to management.

- Monitor competitor activities and provide insights to enhance competitive strategies.

Compliance

- Ensure adherence to company policies, pricing guidelines, and ethical practices within the territory.

- Maintain accurate records of sales activities and transactions.

Qualifications and Skills

Education: Bachelor's degree in Business Administration, Marketing, or a related field (MBA preferred).

Experience: 3-5 years of sales experience, preferably in [industry, e.g., electronics, FMCG, etc.].

Skills:

- Strong negotiation and communication skills.

- Ability to analyze market trends and data.

- Proficiency in CRM software and MS Office tools.

- Self-motivated and results-oriented with a proven track record of meeting sales targets.

Additional Requirements

- Willingness to travel extensively within the assigned territory.

- Strong understanding of the local market and cultural nuances.

- Valid driver's license and own vehicle (if applicable).