As an SEO Executive, you will be in charge of developing and implementing SEO strategies to increase website traffic and keyword ranking. You will also be in charge of researching keywords and staying at the top of the Search Engine Results page. To be successful in this position, you must analyse the websites overall performance and identify ways to improve it efficiently. You will also collaborate with the content team to create appealing and engaging content.
Responsibilities:
*Conduct on-site and off-site SEO competitor analysis for your clients.
* Excellent command of Google Analytics, Google Keyword Planner, Google Search Console, and other tools.
* Create and implement SEO strategies, as well as project deliverables for clients.
* Create regular performance reports with programmes like Google Analytics.
* Associate with the content team to create high-quality, informative SEO content.
* Suggest on-site changes to make the website more SEO friendly.
* Conduct detailed keyword research in accordance with the most recent keyword strategies.
* Keep up with the latest developments in Search Engine Marketing (SEM).
* Good at off-page SEO and link-building techniques, as well as outreach and campaign execution in coordination with client SEO goals.
* Closely monitor any significant Google algorithmic changes.
Required Skillsets:
* At least one year of experience in SEO/SEM
* Extensive knowledge of tools such as Google Analytics and Google Webmaster.
* Excellent reporting, copywriting, and analytic abilities.
* Excellent time management and prioritisation abilities.
* It will be beneficial to have someone who has experience with press releases, blogger outreach, and influencer marketing campaigns.
* A thorough understanding of public relations is required in order to get the clients message across.
* An eagerness to understand what desires Googles algorithms.
* A commitment to updating your skills and knowledge.