Shaw Motors is a leading TATA motors distributor with a portfolio that covers a wide range of cars, SUVs, buses, trucks, pickups and defence vehicles.
The Role
You will be responsible for :
Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.
Working with content marketing and design teams to create suitable content for each stage of a customer s digital journey.
Reviewing and optimising the design and content of all online assets including the company website and social media pages.
Planning and control of the digital marketing budget and spend by allocating budgets to different channels.
Using A/B testing to optimise digital marketing performance.
Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.
Ideal Profile
You have at least 1 year experience ideally in Digital Marketing or Inside Sales / Sales Development Representative within Luxury industry.
Experience within would be a strong advantage.
You have working knowledge of automobile
You are a strong networker & relationship builder
You possess strong analytical skills and are comfortable dealing with numerical data
You are adaptable and thrive in changing environments