Marketing & Channel Manager

Experience Required : 2-5 Years

Job Description

• Execute Channel specific marketing campaign calendar and strategy including ATL/BTL acquisition marketing campaigns to aide business growth
• Focus on setting up the function for scale and localized reach to support expansion plans.
• Set up a network of vendors and agencies to this end and to facilitate quick execution scale and localized reach to support expansion plans. Set up a network of vendors and agencies to this end and to facilitate quick execution
• Ensure last mile delivery for point of sale marketing across all own and partner channels including development of collaterals, support for RR campaigns and micro-marketing and promotional events
• To manage the ongoing day-to-day relationship with key agencies and vendors to ensure timely delivery of campaigns and other marketing and promotional material within budget
• Ensure that communication across all touch points is legal and compliant with external regulations.
• Support other marketing functions like internal communications and digital teams in developing communication
• Channel Marketing Activations - conceptualise, liaise internally and externally and execute
• Sales Support Material fulfilment
• Personal Relations People Management
• Display engagement Innovations

Skill Set:

• Seller Mindset with Consumer focus and understanding
• Excellent oral and written communication skills
• Result orientation and internal customer focus