- Undertake competition mapping and update central product team on competition product propositions
- Plan and execution of promotional BTL activity in branch catchment area to create visibility. Monitor and review lead conversion from each activity.
- Recruitment of Sales Managers and Sales Officers. Ensure productivity of Sales Managers and Sales Officers
- Maintain Cost of acquisition within norms
- To achieve branch direct sales targets (disbursement and book outstanding)
- Building healthy and profitable portfolio for the Gold Loan Business.
- Keep track of collection and recovery and ensure delinquency remain below permissible limits.
Requirements - Sales process management in FMCG/ Direct sales company
Gold loan Sales process Marketing
Gold loan process understanding
BTL Marketing activity
Process understanding ,KYC Knowledge ,Understanding of the documentation required, Product. /Competition Knowledge
Employment Type: Full Time, Permanent
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