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Pragmatic Techsoft

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2.8

based on 17 Reviews

1 Pragmatic Techsoft Senior Digital Marketing Executive Job

Senior Digital Marketing Executive

Pragtech

2.8

based on 17 Reviews

4-9 years

Pune

1 vacancy

Senior Digital Marketing Executive

Pragmatic Techsoft

posted 3mon ago

Job Role Insights

Fixed timing

Key skills for the job

Salesforce Social Media Marketing Project Management Email Marketing CRM Marketing Management

+ 1 more

Job Description

MBA in Marketing, with Graduation in any stream OR

PGD in Marketing Management

Experience: At least 4 years experience as Digital Marketer running Paid

Salary: 7- 10 Lakhs per Annum (LPA)

Send your resume to careers@pragtech.co.in

Senior Digital Marketing Executive

Location: Pune India

Educational Background Expected :

Masters in Marketing Management OR
MBA in Marketing, with Graduation in any stream OR
PGD in Marketing Management

Prior Experience Required :

Must have experience running Email Marketing, and Google Adwords Campaigns
May have ability to run Facebook Ads and Linkedin Ads
At least 4 years experience as Digital Marketer running Paid Ads

Language Skills Required :

Fluency in verbal and written English communication skills is a must.

Other Skills Required :

Excellent Communication skills.
Should have an understanding of usage of a CRM and Marketing tools

Specific Personality Traits Required:

Should be a team oriented person who can interact with Sales and Operations team to get necessary information to design and run campaigns.
An assertive and go-getter attitude is essential for the role
Should have an outgoing personality with good leadership influence
Ability to think creatively and innovatively
Analytical skills to forecast and identify trends and challenges
Excellent project management skills with the ability to work effectively with cross-functional teams, manage multiple priorities and deadlines, be detail-oriented, and work independently as well as in groups
Self-directed and ready to learn
Passionate about marketing, sales, and understanding the needs of executive clients

Job Brief

As the Senior Digital Marketing Executive your primary job will include :

Developing and implementing strategic marketing plans aligned to business goals in order to attract potential customers and grow existing ones
Designing account based marketing strategies (focus on our high value accounts) as an account team leadership member to drive key strategic account goals
A leader and thinker, able to work with internal stakeholders to determine targets and goals by being the voice of the customer (customer focused)
Execute and track engaging campaigns with measurable impacts
Contribute to creating and articulating the value proposition of marketing by showing outcomes from key campaigns and being a strategic partner to leadership and sales teams

Responsibilities:

Your direct responsibilities will include :

Implement marketing strategies to scale lead generation
Update and optimize the website regularly for conversion
Work in collaboration with freelance content writers to blog high-quality content
Help the team with sales collaterals
Plan and execute email marketing, Social Media Marketing (FB, Linkedin, Google Adwords) Campaigns
Engage potential customers via our social media accounts

Employment Type: Full Time, Permanent

Functional Areas: Marketing

Read full job description