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1 Protiviti Consulting Senior Consultant Job

Consultant/Senior Consultant - Media Planning & Optimization (3-7 yrs)

3-7 years

Consultant/Senior Consultant - Media Planning & Optimization (3-7 yrs)

Protiviti Consulting

posted 2mon ago

Job Role Insights

Flexible timing

Job Description

Role: Media Planning and Optimization Expert (Media Spends)

Designation : Consultants / Senior Consultants.

Location: Mumbai/ Gurgaon

Experience: 3-7 years hands-on experience in media planning and campaign management.

- Looking for Traditional Media Planning and Optimization Expert

- Analyse and Optimize comprehensive media release plans for global and local clients, encompassing traditional media campaigns, including TV, Print, Radio, and Outdoor.

- Develop comprehensive media strategies based on media objectives, data analysis, industry trends, and target audience preferences.

- Analyze media buying/planning data to generate insights and formulate effective strategies for clients.

- Identify cost and quality measurements, conduct audits, benchmarking, and provide insightful analysis to enhance campaign performance.

- Support pitch management by assisting clients in selecting media agencies based on their requirements.

- Manage client relationships, ensuring smooth project delivery, risk management, and timely communication.

- Collaborate with cross-functional teams to drive successful campaigns and business outcomes.

- Specialize in TV and Print marketing within the Media Audit SME group, training team members and developing methodologies for improved insights.

- Oversee media auditing, value tracking, and pitch management projects to maximize client value.

- Stay up-to-date with marketing trends and best practices to enhance campaign effectiveness.

- Expertise in BARC, AdeX, IRS, DOOH, RAM, TGI, and other tools for managing media campaigns.

- Proven ability to analyze data, draw insights, and optimize campaigns for maximum ROI.

- Strong project management skills and the ability to manage multiple projects and teams.

- Excellent communication and client relationship management skills.

Preferred Qualifications:

- Experience in media agencies or media audit roles.

- Proficiency in identifying cost and quality measurements and conducting media spends reviews and campaign audits.

- Experience with media planning, optimisation and analytics tools, along with emerging media marketing tools. Familiarity on CRM, CDP tools are a plus.

Interested candidates can email their resumes mentioning in subject line Media Spends.


Functional Areas: Software/Testing/Networking

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What Senior Consultant at Protiviti Consulting are saying

4.4
 Rating based on 11 Senior Consultant reviews

Likes

Its good experience to work with Protiviti. As because its Consultant firm we have great exposure to multi-domain industries

  • Salary - Excellent
  • +6 more
Dislikes

There is a bit lack in Skill developement and guiding for further hights in professional growth. It is happening but its not reaching to the every employee.

Read 11 Senior Consultant reviews

Senior Consultant salary at Protiviti Consulting

reported by 134 employees
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₹6.7 L/yr - ₹18 L/yr
37% less than the average Senior Consultant Salary in India
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What Protiviti Consulting employees are saying about work life

based on 107 employees
68%
91%
41%
84%
Flexible timing
Monday to Friday
No travel
Day Shift
View more insights

Protiviti Consulting Benefits

Work From Home
Health Insurance
Team Outings
Soft Skill Training
Job Training
Cafeteria +6 more
View more benefits

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