Search Campaign Manager

Location of Posting - Hyderabad , Pune, Chennai, Gurgrum

Location of Candidate - Pan India (Ready to relocate Hyderabad Night shift & Onsite)

The ideal candidate for this position will have prior search engine marketing experience, be data-driven, and have proven success managing numerous search engine marketing campaigns. As part of the SEM team, you will create new campaigns, conduct bid management and optimization, and keyword copy in support of client goals. Confidence, accountability and action-oriented attitude are the keys to success.

Responsibilities:

• Build new search campaigns across Google and Bing with a focus on quality assurance
• Build new relevant keywords to target within Search campaigns based on search query reports and other relevant keyword research tactics
• Creating and implementing relevant ad extensions for all campaigns across Google and Bing
• Craft a detailed roadmap with tests for search and meta with the intention of pushing the status quo and improving the overall performance of the accounts
• Set up and strategy planning for new clients
• Analyze data to provide actionable insights, monitor trends, and leverage dashboard for client
• Build knowledge base including keeping current on the latest trends in digital media, attribution, and the role of search in the customer journey

Qualification:

• BA or BS from accredited college or university
• 2-3 years experience executing and managing paid search campaigns
• Microsoft Suite, with advanced knowledge of Excel & Powerpoint
• Google Analytics Certified
• Knowledge of metasearch campaigns
• SA360 experience is a plus

Expected Competencies:

• Self-motivated, goal oriented, and able to work in a team environment.
• Attention to detail with strong capacity for problem solving
• Proven self-starter with ability to juggle priorities and manage expectations
• Strong interpersonal/communication skills